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Comparison OpenAP vs. Upscale.ai Connected TV (CTV) Vendor Comparison

OpenAP and Upscale.ai are Connected TV (CTV) vendors.

openap.tv
OpenAP Simplifying cross-publisher advanced TV audience targeting They have no reported specialities.

Upscale.ai
Upscale.ai They focus on AI Powered Creative Insights, Measurement & Optimization, Workflow & Production and Dy...

OpenAP or Upscale.ai?
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OpenAP

"Simplifying cross-publisher advanced TV audience targeting"
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OpenAP unifies TV advertising by breaking down silos between publishers, screens, and currencies. They centralize audience activation, allowing advertisers to holistically target, reach, and analyze advanced audiences. The consistent ID system provides unbiased campaign insights and deduplicated reach, enhancing media planning and measurement across the fragmented TV landscape.
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