Blurbs
comparison of Samba TV and Locality
Learn about how these Connected TV (CTV) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Samba TV and Locality
Learn about how these Connected TV (CTV) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Samba TV
"Transforms TV viewership data for advertising insights."
Focused on
CTV Measurement
.
Samba TV collects extensive smart TV viewing data globally. This helps advertisers understand their audience better. With advanced measurement tech, they offer precise audience insights. Marketers can target ads more accurately and measure campaigns effectively. Privacy options ensure viewer data is responsibly managed, maintaining compliance with privacy laws.
Advanced viewer analytics
Samba TV claims that it offers comprehensive real-time television viewership analytics across devices.
Cross-platform measurement
Samba TV claims that it provides accurate cross-platform audience measurement to enhance advertising strategies.
Innovative business solutions
Samba TV claims that its cutting-edge business solutions empower companies with data-driven TV insights.
Locality
"Helps marketers with local video ad targeting."
.
Locality simplifies reaching key audiences in target markets with local streaming and broadcast ads. They're leveraging consumer data for far-reaching campaigns across DMAs. This tool merges streaming and broadcast for wider reach, uses detailed audience insights, and offers centralized ad management—no buzzwords, just practical tools.
Largest advertising inventory access
Locality claims that it provides the largest source of local streaming and broadcast advertising inventory in the U.S., ensuring unparalleled reach.
Expert in local targeting
Locality claims that it can precisely identify and target audiences down to households, enhancing the efficiency of advertising campaigns.
Proven industry recognition
Locality claims that it has received top industry awards for best-performing media sales organization and achievements in streaming and broadcasting.