Blurbs
comparison of Aki and OpenAP
Learn about how these Connected TV (CTV) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Aki and OpenAP
Learn about how these Connected TV (CTV) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Aki
"Inmar optimizes media buying for brands."
.
Inmar connects marketers with relevant media opportunities, using consumer data to drive campaign success. They focus on precise targeting, reducing waste, and improving ad placements. By analyzing consumer behavior, Inmar helps brands achieve better reach and engagement. Clear reporting allows marketers to adjust strategies on the fly.
OpenAP
"Simplifying cross-publisher advanced TV audience targeting"
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OpenAP unifies TV advertising by breaking down silos between publishers, screens, and currencies. They centralize audience activation, allowing advertisers to holistically target, reach, and analyze advanced audiences. The consistent ID system provides unbiased campaign insights and deduplicated reach, enhancing media planning and measurement across the fragmented TV landscape.