Blurbs
comparison of OpenAP and Stirista
Learn about how these Connected TV (CTV) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of OpenAP and Stirista
Learn about how these Connected TV (CTV) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
OpenAP
"Simplifying cross-publisher advanced TV audience targeting"
.
OpenAP unifies TV advertising by breaking down silos between publishers, screens, and currencies. They centralize audience activation, allowing advertisers to holistically target, reach, and analyze advanced audiences. The consistent ID system provides unbiased campaign insights and deduplicated reach, enhancing media planning and measurement across the fragmented TV landscape.
Stirista
"Data onboarding and digital marketing execution service"
Focused on
Audience Targeting & Data Activation and Customer Data Infrastructure & Identity Resolution
.
Stirista provides a unified platform for marketers to integrate data and execute campaigns seamlessly. By owning both an ESP and DSP, they're able to deliver real-time insights and help marketers manage their audiences effectively. They streamline the process of acquiring and retaining customers through data-driven tactics and omnichannel strategies.
Faster Insights Than Competitors
Stirista claims that their unique combination of ESP, DSP, and data-driven capabilities allows them to provide faster insights than any other company.
Real-time Identity Resolution
Stirista claims that their OMNA platform is the only real-time identity resolution system in the industry, ensuring privacy-compliant data collection.
Integrated Marketing Technology Platform
Stirista claims that their comprehensive marketing technology platform seamlessly integrates data, email, and digital execution for scalable marketing solutions.