Blurbs: Compare Amazon Advertising to Viant head to head on Blurbs

Comparison Amazon Advertising vs. Viant Retail Media Vendor Comparison

Amazon Advertising and Viant are Demand Side Platforms (DSP) and Connected TV (CTV) vendors.

Amazon Advertising Online platform for varied consumer goods. They focus on Retailer-Hosted Media Networks.

Viant Facilitates omnichannel ad campaigns without third-party cookies They have no reported specialities.

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Amazon Advertising

"Online platform for varied consumer goods."

Focused on Retailer-Hosted Media Networks .

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Amazon provides an extensive range of consumer products accessible globally through its platform. It simplifies shopping by ensuring product availability and competitive pricing. Features like user reviews and recommended products assist in informed purchasing decisions. Its extensive network allows for quick delivery, ensuring a smooth buying experience for its users.

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Viant

"Facilitates omnichannel ad campaigns without third-party cookies"

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Viant uses a people-based DSP to help marketers execute omnichannel ad campaigns across platforms without relying on third-party cookies. Leverage first-party data and engage audiences across emerging channels like CTV and digital out-of-home. Measure everything from a single platform to inform future decisions and refine strategies.

Key Features & Benefits

Technology Driven by People

Viant claims that their digital advertising technology is powered by people, combining cutting-edge technology with human expertise for optimal results.

Pioneering People-Based Advertising

Viant claims to be a pioneer in people-based advertising, providing solutions to move beyond third-party cookies and walled gardens.

Omnichannel Marketing Solutions

Viant claims to offer advanced omnichannel marketing solutions, enabling advertisers to reach target audiences across various channels, including CTV, digital audio, digital out-of-home, and in-game advertising.

Amazon Advertising or Viant? Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Amazon Advertising

Viant

Key Features & Benefits

Amazon Advertising or Viant?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.