Comparison Google vs. AdRoll Demand Side Platforms (DSP) Vendor Comparison

Google and AdRoll are Demand Side Platforms (DSP) and Display & Programmatic vendors.

Google Helps marketers access consumer behavior data insights. They focus on Self-Service & Customizable, Omnichannel, CTV & Video, Search Ad Network, Retargeting...

AdRoll Run full-funnel ad campaigns optimizing marketing goals. They focus on Retargeting and Self-Service & Customizable.

Google or AdRoll?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Full Blurb

Google

"Helps marketers access consumer behavior data insights."

Focused on Self-Service & Customizable, Omnichannel, CTV & Video, Search Ad Network, Retargeting and Platform-Owned Media Networks .

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Google helps marketers understand consumer behavior by providing comprehensive data insights. This data supports more targeted decision making and helps craft effective marketing strategies. With access to granular consumer engagement metrics, marketers can better predict trends and adapt their campaigns swiftly, staying competitive in a fast-paced digital world.

Full Blurb

AdRoll

"Run full-funnel ad campaigns optimizing marketing goals."

Focused on Retargeting and Self-Service & Customizable .

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AdRoll simplifies campaign management with a single platform that ties together display, video, social, and more. It helps marketers re-engage visitors and discover new prospects using retargeting and data-driven audience segmentation. It's about delivering consistent messaging across channels while analyzing performance and adjusting as needed.

Key Features & Benefits

Trusted by many

AdRoll claims that over 140,000 companies have trusted AdRoll to drive performance they can count on.

High ROI results

AdRoll claims that they helped a client achieve a 12,280% ROI.

Automation capabilities

AdRoll claims that their one-of-a-kind automation builder can seamlessly coordinate automated campaigns across display, social, and email.

Compare all Demand Side Platforms (DSP) Vendors Head-to-Head

Google or AdRoll? Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Google

AdRoll

Key Features & Benefits

Google or AdRoll?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.