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Learn about how these Connected TV (CTV) vendors stack up against each other by checking out our blurbs, claims, and case studies.

pubmatic.com
Full Blurb
Pubmatic
"Streamlining programmatic advertising for buyers and sellers."
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PubMatic helps marketers navigate the chaotic ad tech environment with an integrated, omnichannel platform. It provides transparency, control, and efficiency across media supply chains. By consolidating monetization and customer acquisition tactics, marketers can optimize reach while maintaining cost controls.
cross-channel capabilities
PubMatic claims that their integrated, omnichannel platform delivers better business outcomes for clients across the open internet.
yield maximization
PubMatic claims that their holistic tech solution for publishers helps maximize yield while providing essential insights.
campaign effectiveness
PubMatic claims their buyer platform built for efficiency and transparency helps get closer to target consumers and maximize campaign ROI.
perion.com
Full Blurb
Perion
"Unified omnichannel platform for modern advertising solutions"
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Perion helps marketers by offering a single platform to connect with consumers across multiple channels. It uses advanced AI for targeting, optimizing ad performance while ensuring privacy. The platform supports advertisers and publishers, enabling quality ad engagements and maximizing revenue potential amidst industry shifts.
Advanced AI technology
Perion claims that its unified platform offers omnichannel ad solutions powered by advanced AI, connecting brands with consumers.
Award-winning creative experiences
Perion claims that its high-impact, award-winning creative experiences help brands reach all KPIs and objectives globally.
Proprietary algorithms for privacy
Perion claims that its proprietary algorithms enhance customer targeting while protecting privacy across fragmented ad markets.