Blurbs
comparison of OpenAP and NBC Universal
Learn about how these Connected TV (CTV) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of OpenAP and NBC Universal
Learn about how these Connected TV (CTV) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
OpenAP
"Simplifying cross-publisher advanced TV audience targeting"
.
OpenAP unifies TV advertising by breaking down silos between publishers, screens, and currencies. They centralize audience activation, allowing advertisers to holistically target, reach, and analyze advanced audiences. The consistent ID system provides unbiased campaign insights and deduplicated reach, enhancing media planning and measurement across the fragmented TV landscape.
NBC Universal
"Develops comprehensive marketing strategies for digital landscapes."
.
NBCUniversal helps marketers navigate the dizzying digital media maze by offering expertly curated content through its vast portfolio of brands. Crafting unique, audience-driven campaigns becomes straightforward using their multifaceted platforms, catering to diverse viewer preferences without the usual hassle of juggling multiple partners.