Comparison Segment vs. Salesforce Customer Data Platform (CDP) Vendor Comparison

Segment and Salesforce are Customer Data Platform (CDP) vendors.

Segment Connect and unify customer data for insights. They have no reported specialities.

Salesforce Unifies data and CRM on one platform. They have no reported specialities.

Segment or Salesforce?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

segment.com

Full Blurb

Segment

"Connect and unify customer data for insights."

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Twilio Segment helps marketers by seamlessly integrating customer data from multiple sources using a single API. Streamline data collection and enhance profile enrichment, enabling tailored marketing efforts. It ensures privacy compliance while unifying data across all channels, offering a complete, real-time customer view for precise targeting.

Key Features & Benefits

ranked #1 CDP

Twilio Segment claims that it is ranked #1 Customer Data Platform four years in a row per IDC (2019-2022)

12.1 trillion events

Twilio Segment claims that it processed 12.1 Trillion API calls in 2023, showcasing its high-performance capabilities

12,696 unique events

Twilio Segment claims that it tracked 12,696 unique events, highlighting its ability to capture comprehensive customer data

salesforce.com

Full Blurb

Salesforce

"Unifies data and CRM on one platform."

.

Make Anonymous Inquiry

Salesforce helps marketers unify data from any source onto a single CRM platform, leveraging AI-driven insights and automation to streamline processes. It simplifies the setup with its Starter Suite, integrating marketing, sales, and service activities. Marketers can track and manage leads better and make informed decisions quickly.

Key Features & Benefits

More innovative technology

Salesforce claims that its technology is more innovative and powerful than competitors.

Better customer service

Salesforce claims that its customer service and support are superior to competitors.

Highly customizable platform

Salesforce claims that its platform is more versatile and customizable than competitors.

Compare all Customer Data Platform (CDP) Vendors Head-to-Head

Bloomreach to Brevo

Bloomreach to Decile

Bloomreach to Optimove

Brevo to Decile

Brevo to Optimove

Decile to Optimove

Bloomreach to BlueConic

Bloomreach to Blueshift

Bloomreach to Braze

Bloomreach to BuyerGenomics

Bloomreach to Cordial

Bloomreach to Express Analytics

Bloomreach to Hightouch

Bloomreach to Insider

Bloomreach to Iterable

Bloomreach to Message Gears

Bloomreach to Ometria

Bloomreach to Ortto

Bloomreach to Resonate

Bloomreach to Resulticks

Bloomreach to Rudderstack

Bloomreach to Salesforce

Bloomreach to Segment

Bloomreach to Semcasting

Bloomreach to Simon Data

Bloomreach to Tealium

Bloomreach to Treasure Data

Bloomreach to Zeotap

Bloomreach to Zeta Global

Bloomreach to hightouch

Bloomreach to ikasi

Bloomreach to mParticle

Brevo to BuyerGenomics

Brevo to Cordial

Brevo to Express Analytics

Brevo to Hightouch

Brevo to Insider

Brevo to Iterable

Brevo to Message Gears

Brevo to Ometria

Brevo to Resonate

Brevo to Resulticks

Brevo to Rudderstack

Brevo to Salesforce

Brevo to Segment

Brevo to Semcasting

Brevo to Simon Data

Brevo to Tealium

Brevo to Treasure Data

Brevo to Zeotap

Brevo to Zeta Global

Brevo to hightouch

Brevo to mParticle

Decile to Express Analytics

Decile to Hightouch

Decile to Insider

Decile to Iterable

Decile to Message Gears

Decile to Ometria

Decile to Ortto

Decile to Resonate

Decile to Resulticks

Decile to Rudderstack

Decile to Salesforce

Decile to Segment

Decile to Semcasting

Decile to Simon Data

Decile to Tealium

Decile to Treasure Data

Decile to Zeotap

Decile to Zeta Global

Decile to hightouch

Decile to ikasi

Decile to mParticle

Optimove to Ortto

Optimove to Resonate

Optimove to Resulticks

Optimove to Rudderstack

Optimove to Salesforce

Optimove to Segment

Optimove to Semcasting

Optimove to Simon Data

Optimove to Tealium

Optimove to Treasure Data

Optimove to Zeotap

Optimove to Zeta Global

Optimove to hightouch

Optimove to ikasi

Optimove to mParticle

ActionIQ to Bloomreach

ActionIQ to Brevo

ActionIQ to Decile

ActionIQ to Optimove

Adobe to Bloomreach

Adobe to Decile

Adobe to Optimove

Amperity to Bloomreach

Amperity to Brevo

Amperity to Decile

Amperity to Optimove

Analyze Corps to Bloomreach

Analyze Corps to Brevo

Analyze Corps to Decile

Analyze Corps to Optimove

BlueConic to Brevo

BlueConic to Decile

BlueConic to Optimove

Blueshift to Brevo

Blueshift to Decile

Blueshift to Optimove

Braze to Decile

Braze to Optimove

BuyerGenomics to Decile

BuyerGenomics to Optimove

Cordial to Decile

Cordial to Optimove

Express Analytics to Optimove

Hightouch to Optimove

Insider to Optimove

Iterable to Optimove

Message Gears to Optimove

Ometria to Optimove

ActionIQ to Adobe

ActionIQ to Amperity

ActionIQ to Analyze Corps

ActionIQ to BlueConic

ActionIQ to Blueshift

ActionIQ to Braze

ActionIQ to BuyerGenomics

ActionIQ to Cordial

ActionIQ to Express Analytics

ActionIQ to Hightouch

ActionIQ to Insider

ActionIQ to Iterable

ActionIQ to Message Gears

ActionIQ to Ometria

ActionIQ to Ortto

ActionIQ to Resonate

ActionIQ to Resulticks

ActionIQ to Rudderstack

ActionIQ to Salesforce

ActionIQ to Segment

ActionIQ to Semcasting

ActionIQ to Simon Data

ActionIQ to Tealium

ActionIQ to Treasure Data

ActionIQ to Zeotap

ActionIQ to Zeta Global

ActionIQ to hightouch

ActionIQ to ikasi

ActionIQ to mParticle

Adobe to Amperity

Adobe to Analyze Corps

Adobe to BlueConic

Adobe to Blueshift

Adobe to BuyerGenomics

Adobe to Cordial

Adobe to Express Analytics

Adobe to Hightouch

Adobe to Insider

Adobe to Iterable

Adobe to Message Gears

Adobe to Ometria

Adobe to Resonate

Adobe to Resulticks

Adobe to Rudderstack

Adobe to Salesforce

Adobe to Segment

Adobe to Semcasting

Adobe to Simon Data

Adobe to Tealium

Adobe to Treasure Data

Adobe to Zeotap

Adobe to Zeta Global

Adobe to hightouch

Adobe to mParticle

Amperity to Analyze Corps

Amperity to BlueConic

Amperity to Blueshift

Amperity to Braze

Amperity to BuyerGenomics

Amperity to Cordial

Amperity to Express Analytics

Amperity to Hightouch

Amperity to Insider

Amperity to Iterable

Amperity to Message Gears

Amperity to Ometria

Amperity to Ortto

Amperity to Resonate

Amperity to Resulticks

Amperity to Rudderstack

Amperity to Salesforce

Amperity to Segment

Amperity to Semcasting

Amperity to Simon Data

Amperity to Tealium

Amperity to Treasure Data

Amperity to Zeotap

Amperity to Zeta Global

Amperity to hightouch

Amperity to ikasi

Amperity to mParticle

Analyze Corps to BlueConic

Analyze Corps to Blueshift

Analyze Corps to Braze

Analyze Corps to BuyerGenomics

Analyze Corps to Cordial

Analyze Corps to Express Analytics

Analyze Corps to Hightouch

Analyze Corps to Insider

Analyze Corps to Iterable

Analyze Corps to Message Gears

Analyze Corps to Ometria

Analyze Corps to Ortto

Analyze Corps to Resonate

Analyze Corps to Resulticks

Analyze Corps to Rudderstack

Analyze Corps to Salesforce

Analyze Corps to Segment

Analyze Corps to Semcasting

Analyze Corps to Simon Data

Analyze Corps to Tealium

Analyze Corps to Treasure Data

Analyze Corps to Zeotap

Analyze Corps to Zeta Global

Analyze Corps to hightouch

Analyze Corps to ikasi

Analyze Corps to mParticle

BlueConic to Blueshift

BlueConic to Braze

BlueConic to BuyerGenomics

BlueConic to Cordial

BlueConic to Express Analytics

BlueConic to Hightouch

BlueConic to Insider

BlueConic to Iterable

BlueConic to Message Gears

BlueConic to Ometria

BlueConic to Ortto

BlueConic to Resonate

BlueConic to Resulticks

BlueConic to Rudderstack

BlueConic to Salesforce

BlueConic to Segment

BlueConic to Semcasting

BlueConic to Simon Data

BlueConic to Tealium

BlueConic to Treasure Data

BlueConic to Zeotap

BlueConic to Zeta Global

BlueConic to hightouch

BlueConic to ikasi

BlueConic to mParticle

Blueshift to Braze

Blueshift to BuyerGenomics

Blueshift to Cordial

Blueshift to Express Analytics

Blueshift to Hightouch

Blueshift to Insider

Blueshift to Iterable

Blueshift to Message Gears

Blueshift to Ometria

Blueshift to Ortto

Blueshift to Resonate

Blueshift to Resulticks

Blueshift to Rudderstack

Blueshift to Salesforce

Blueshift to Segment

Blueshift to Semcasting

Blueshift to Simon Data

Blueshift to Tealium

Blueshift to Treasure Data

Blueshift to Zeotap

Blueshift to Zeta Global

Blueshift to hightouch

Blueshift to ikasi

Blueshift to mParticle

Braze to BuyerGenomics

Braze to Cordial

Braze to Express Analytics

Braze to Hightouch

Braze to Insider

Braze to Iterable

Braze to Message Gears

Braze to Ometria

Braze to Resonate

Braze to Resulticks

Braze to Rudderstack

Braze to Salesforce

Braze to Segment

Braze to Semcasting

Braze to Simon Data

Braze to Tealium

Braze to Treasure Data

Braze to Zeotap

Braze to Zeta Global

Braze to hightouch

Braze to mParticle

BuyerGenomics to Cordial

BuyerGenomics to Express Analytics

BuyerGenomics to Hightouch

BuyerGenomics to Insider

BuyerGenomics to Iterable

BuyerGenomics to Message Gears

BuyerGenomics to Ometria

BuyerGenomics to Ortto

BuyerGenomics to Resonate

BuyerGenomics to Resulticks

BuyerGenomics to Rudderstack

BuyerGenomics to Salesforce

BuyerGenomics to Segment

BuyerGenomics to Semcasting

BuyerGenomics to Simon Data

BuyerGenomics to Tealium

BuyerGenomics to Treasure Data

BuyerGenomics to Zeotap

BuyerGenomics to Zeta Global

BuyerGenomics to hightouch

BuyerGenomics to ikasi

BuyerGenomics to mParticle

Cordial to Express Analytics

Cordial to Hightouch

Cordial to Insider

Cordial to Iterable

Cordial to Message Gears

Cordial to Ometria

Cordial to Ortto

Cordial to Resonate

Cordial to Resulticks

Cordial to Rudderstack

Cordial to Salesforce

Cordial to Segment

Cordial to Semcasting

Cordial to Simon Data

Cordial to Tealium

Cordial to Treasure Data

Cordial to Zeotap

Cordial to Zeta Global

Cordial to hightouch

Cordial to ikasi

Cordial to mParticle

Express Analytics to Hightouch

Express Analytics to Insider

Express Analytics to Iterable

Express Analytics to Message Gears

Express Analytics to Ometria

Express Analytics to Ortto

Express Analytics to Resonate

Express Analytics to Resulticks

Express Analytics to Rudderstack

Express Analytics to Salesforce

Express Analytics to Segment

Express Analytics to Semcasting

Express Analytics to Simon Data

Express Analytics to Tealium

Express Analytics to Treasure Data

Express Analytics to Zeotap

Express Analytics to Zeta Global

Express Analytics to hightouch

Express Analytics to ikasi

Express Analytics to mParticle

Hightouch to Insider

Hightouch to Iterable

Hightouch to Message Gears

Hightouch to Ometria

Hightouch to Ortto

Hightouch to Resonate

Hightouch to Resulticks

Hightouch to Rudderstack

Hightouch to Salesforce

Hightouch to Segment

Hightouch to Semcasting

Hightouch to Simon Data

Hightouch to Tealium

Hightouch to Treasure Data

Hightouch to Zeotap

Hightouch to Zeta Global

Hightouch to hightouch

Hightouch to ikasi

Hightouch to mParticle

Insider to Iterable

Insider to Message Gears

Insider to Ometria

Insider to Ortto

Insider to Resonate

Insider to Resulticks

Insider to Rudderstack

Insider to Salesforce

Insider to Segment

Insider to Semcasting

Insider to Simon Data

Insider to Tealium

Insider to Treasure Data

Insider to Zeotap

Insider to Zeta Global

Insider to hightouch

Insider to ikasi

Insider to mParticle

Iterable to Message Gears

Iterable to Ometria

Iterable to Ortto

Iterable to Resonate

Iterable to Resulticks

Iterable to Rudderstack

Iterable to Salesforce

Iterable to Segment

Iterable to Semcasting

Iterable to Simon Data

Iterable to Tealium

Iterable to Treasure Data

Iterable to Zeotap

Iterable to Zeta Global

Iterable to hightouch

Iterable to ikasi

Iterable to mParticle

Message Gears to Ometria

Message Gears to Ortto

Message Gears to Resonate

Message Gears to Resulticks

Message Gears to Rudderstack

Message Gears to Salesforce

Message Gears to Segment

Message Gears to Semcasting

Message Gears to Simon Data

Message Gears to Tealium

Message Gears to Treasure Data

Message Gears to Zeotap

Message Gears to Zeta Global

Message Gears to hightouch

Message Gears to ikasi

Message Gears to mParticle

Ometria to Ortto

Ometria to Resonate

Ometria to Resulticks

Ometria to Rudderstack

Ometria to Salesforce

Ometria to Segment

Ometria to Semcasting

Ometria to Simon Data

Ometria to Tealium

Ometria to Treasure Data

Ometria to Zeotap

Ometria to Zeta Global

Ometria to hightouch

Ometria to ikasi

Ometria to mParticle

Ortto to Resonate

Ortto to Resulticks

Ortto to Rudderstack

Ortto to Salesforce

Ortto to Segment

Ortto to Semcasting

Ortto to Simon Data

Ortto to Tealium

Ortto to Treasure Data

Ortto to Zeotap

Ortto to Zeta Global

Ortto to hightouch

Ortto to mParticle

Resonate to Resulticks

Resonate to Rudderstack

Resonate to Salesforce

Resonate to Segment

Resonate to Semcasting

Resonate to Simon Data

Resonate to Tealium

Resonate to Treasure Data

Resonate to Zeotap

Resonate to Zeta Global

Resonate to hightouch

Resonate to ikasi

Resonate to mParticle

Resulticks to Rudderstack

Resulticks to Salesforce

Resulticks to Segment

Resulticks to Semcasting

Resulticks to Simon Data

Resulticks to Tealium

Resulticks to Treasure Data

Resulticks to Zeotap

Resulticks to Zeta Global

Resulticks to hightouch

Resulticks to ikasi

Resulticks to mParticle

Rudderstack to Salesforce

Rudderstack to Segment

Rudderstack to Semcasting

Rudderstack to Simon Data

Rudderstack to Tealium

Rudderstack to Treasure Data

Rudderstack to Zeotap

Rudderstack to Zeta Global

Rudderstack to hightouch

Rudderstack to ikasi

Rudderstack to mParticle

Salesforce to Segment

Salesforce to Semcasting

Salesforce to Simon Data

Salesforce to Tealium

Salesforce to Treasure Data

Salesforce to Zeotap

Salesforce to Zeta Global

Salesforce to hightouch

Salesforce to ikasi

Salesforce to mParticle

Segment to Semcasting

Segment to Simon Data

Segment to Tealium

Segment to Treasure Data

Segment to Zeotap

Segment to Zeta Global

Segment to hightouch

Segment to ikasi

Segment to mParticle

Semcasting to Simon Data

Semcasting to Tealium

Semcasting to Treasure Data

Semcasting to Zeotap

Semcasting to Zeta Global

Semcasting to hightouch

Semcasting to ikasi

Semcasting to mParticle

Simon Data to Tealium

Simon Data to Treasure Data

Simon Data to Zeotap

Simon Data to Zeta Global

Simon Data to hightouch

Simon Data to ikasi

Simon Data to mParticle

Tealium to Treasure Data

Tealium to Zeotap

Tealium to Zeta Global

Tealium to hightouch

Tealium to ikasi

Tealium to mParticle

Treasure Data to Zeotap

Treasure Data to Zeta Global

Treasure Data to hightouch

Treasure Data to ikasi

Treasure Data to mParticle

Zeotap to Zeta Global

Zeotap to hightouch

Zeotap to ikasi

Zeotap to mParticle

Zeta Global to hightouch

Zeta Global to ikasi

Zeta Global to mParticle

hightouch to ikasi

hightouch to mParticle

ikasi to mParticle