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Comparison BlueConic vs. Salesforce Customer Data Platform (CDP) Vendor Comparison

BlueConic and Salesforce are Customer Data Platform (CDP) vendors.

blueconic.com
BlueConic Transforms first-party data into marketing growth. They have no reported specialities.

salesforce.com
Salesforce Unifies data and CRM on one platform. They have no reported specialities.

BlueConic or Salesforce?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

BlueConic

"Transforms first-party data into marketing growth."
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BlueConic helps marketers activate first-party data for growth. Their platform turns collected data into actionable insights. With AI, they predict best next steps, aiding in smarter targeting. Marketers can rapidly transition from data to effective marketing actions, cutting waste and maximizing real-time audience engagement.

Salesforce

"Unifies data and CRM on one platform."
.
Salesforce helps marketers unify data from any source onto a single CRM platform, leveraging AI-driven insights and automation to streamline processes. It simplifies the setup with its Starter Suite, integrating marketing, sales, and service activities. Marketers can track and manage leads better and make informed decisions quickly.

Key Features & Benefits

More innovative technology
Salesforce claims that its technology is more innovative and powerful than competitors.
Better customer service
Salesforce claims that its customer service and support are superior to competitors.
Highly customizable platform
Salesforce claims that its platform is more versatile and customizable than competitors.
Compare all Customer Data Platform (CDP) Vendors Head-to-Head