Blurbs Logo

Comparison Ortto vs. Hightouch Customer Data Platform (CDP) Vendor Comparison

Ortto and Hightouch are Customer Data Platform (CDP) vendors.

ortto.com
Ortto Consolidates marketing automation, customer data, and analytics They have no reported specialities.

hightouch.com
Hightouch Transforms data warehouses into actionable marketing platforms. They have no reported specialities.

Ortto or Hightouch?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Ortto

"Consolidates marketing automation, customer data, and analytics"
.
Ortto integrates marketing automation, customer data, and analytics into a single platform. It helps marketers create data-driven campaigns across email, SMS, and more. Its platform connects easily with existing tools and offers intuitive dashboards for real-time insights. This reduces complexity and empowers businesses to act rapidly.

Key Features & Benefits

Seamless integration capabilities
Ortto claims that it can seamlessly integrate with CRM, website, or other tools you use, offering a one-stop marketing platform.
Data-driven omnichannel engagement
Ortto claims that it supports omnichannel engagement powered by AI, integrating all customer data with no-code solutions.
Proven success in growth
Ortto claims that it drives remarkable growth, achieving a 79% above industry open rate and significant increases in reviews and subscriptions.

Hightouch

"Transforms data warehouses into actionable marketing platforms."
.
Hightouch brings data and AI together, making marketing operations smarter. Marketers can sync data from a warehouse, build audiences, and personalize experiences in real-time. This cuts down on manual tasks and lets marketing teams create seamless customer journeys, enhancing engagement without the need for IT-heavy processes.

Key Features & Benefits

utilizes existing data warehouses
Hightouch claims its Composable CDP leverages existing data warehouses to provide flexible, quick-to-deploy, self-serve marketing tools.
AI-powered personalized experiences
Hightouch claims its AI Decisioning platform provides 1:1 personalized experiences without the need for manual segmentation.
extensive tool integrations
Hightouch claims to offer 250+ integrations across various tools, eliminating the need to build and maintain data pipelines.
Compare all Customer Data Platform (CDP) Vendors Head-to-Head