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Learn about how these Customer Data Platform (CDP) vendors stack up against each other by checking out our blurbs, claims, and case studies.

Optimove
"AI-powered personalization for multichannel marketing campaigns."
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Optimove lets marketers create highly personalized campaigns using an AI-driven approach. It taps into customer data to streamline communication via multiple channels like email, SMS, or app notifications. This makes marketing more adaptable, timely, and targeted, helping brands get and keep customer attention in a cluttered marketplace.
Visionary Leadership Recognition
Optimove claims that Gartner named them the Visionary Leader in Multichannel Marketing Hubs, highlighting their forward-thinking approach.
Customer-Led Marketing Pioneers
Optimove claims that they provide the first customer-led marketing platform, improving ROI, customer lifetime value, and campaign efficiency.
AI-Orchestrated Personalization
Optimove claims that their platform uses AI to orchestrate personalized multichannel campaigns, enhancing customer engagement.
Ortto
"Consolidates marketing automation, customer data, and analytics"
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Ortto integrates marketing automation, customer data, and analytics into a single platform. It helps marketers create data-driven campaigns across email, SMS, and more. Its platform connects easily with existing tools and offers intuitive dashboards for real-time insights. This reduces complexity and empowers businesses to act rapidly.
Seamless integration capabilities
Ortto claims that it can seamlessly integrate with CRM, website, or other tools you use, offering a one-stop marketing platform.
Data-driven omnichannel engagement
Ortto claims that it supports omnichannel engagement powered by AI, integrating all customer data with no-code solutions.
Proven success in growth
Ortto claims that it drives remarkable growth, achieving a 79% above industry open rate and significant increases in reviews and subscriptions.