Blurbs Logo

Learn about how these Ad Verification and Ad Fraud vendors stack up against each other by checking out our blurbs, claims, and case studies.

adelaidemetrics.com
Full Blurb
Adelaide Metrics
"Measures media quality with attention metrics"
Focused on Ad Verification & Viewability and Performance & Attribution Analytics .
Adelaide helps marketers assess media quality by using attention metrics like AU. It evaluates cross-channel media placements, predicting which are more likely to capture attention. Marketers can use this to reallocate spend towards better-performing ads, optimizing their campaigns based on a standardized 0–100 efficiency score.
Omnichannel metric
Adelaide claims that AU is an omnichannel metric proven to measure media quality more accurately than any existing metric.
Machine learning optimization
Adelaide claims that AU uses a machine learning model trained to outperform outcomes, reducing waste and getting better results.
Programmatic activation
Adelaide claims that AU is available everywhere – display, OLV, walled gardens, CTV, linear, and podcasts – with programmatic activation through DSPs.
clickcease.com
Full Blurb
Cheq ClickCease
"Prevent click fraud in digital ad campaigns."
Focused on Ad Fraud Prevention .
ClickCease helps marketers by blocking bots and fraudulent traffic on their PPC campaigns across platforms like Google and Facebook. It offers real-time protection, stops competitor clicks, and prevents click farms from wasting ad budgets. This tool identifies and excludes harmful IPs, enhancing ad effectiveness while saving marketing dollars.
Cutting-edge technology
ClickCease claims that its industry-leading detection algorithms and real-time blocking capabilities protect against click fraud more effectively than competitors.
Comprehensive protection
ClickCease claims that it provides total protection for marketing funnels, blocking bots and bad traffic on paid and organic campaigns across platforms like Google Ads, Facebook Ads, and WordPress sites.
Trusted by industry leaders
ClickCease claims that it is approved by Google and Meta (Facebook) to use their APIs, and is trusted by over 14,000 advertisers across industries, ensuring secure and verified access.