Blurbs
comparison of VEIL Global Technologies and Lunio
Learn about how these Ad Verification and Ad Fraud vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of VEIL Global Technologies and Lunio
Learn about how these Ad Verification and Ad Fraud vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
VEIL Global Technologies
"Identify, monitor, and optimize traditional broadcast ads"
Focused on
TV/CTV Ad Verification and CTV Measurement
.
VEIL Global Technologies connects digital and broadcast ad strategies for better media management. They use real-time ad verification through watermarking. This helps marketers precisely track their TV ads. With a single watermarking standard, they remove the hassle of using multiple technologies. Marketers gain clear insight into ad performance.
Superior monitoring capabilities
VEIL Global Technologies claims that it monitors thousands of TV stations across North America 24/7 for content and advertisements containing the Veil watermark to definitively identify customer ads as they run in real-time.
Comprehensive watermarking solutions
VEIL Global Technologies claims that it is dedicated to establishing a single set of watermarking technologies that serve as end-to-end solutions, catering to multiple constituents, precluding the need to insert different watermarks for different use cases for advertising and content.
Accurate ad verification
VEIL Global Technologies claims that it solves a problem plaguing the advertising and content industries for over twenty years by providing accurate ad verification, in contrast to highly inaccurate fingerprinting solutions.
Lunio
"Detects and blocks invalid ad traffic efficiently."
Focused on
Ad Fraud Prevention
.
Lunio assists marketers by weeding out fake ad clicks, freeing up budget and improving ROI. It uses machine learning to identify non-legitimate click activity across multiple platforms. This ensures marketing budgets target real potential customers, reducing waste and enhancing the effectiveness of advertising campaigns.
Advanced invalid traffic detection
Lunio claims that its AI-powered detection, click analytics, and multichannel protection can expose and eliminate invalid traffic.
Actionable ad click analytics
Lunio claims that it surfaces click data and insights across campaigns, keywords, and placements to assess the impact of junk traffic and reduce wasted spend.
Nonstop traffic protection
Lunio claims that it can continually weed out waste by monitoring click behaviors in real time and automatically excluding junk users across paid media channels.