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Comparison Basis vs. Genius Monkey Demand Side Platforms (DSP) Vendor Comparison

Basis and Genius Monkey are Demand Side Platforms (DSP) vendors.

basis.com
Basis Automates digital advertising processes for efficiency gains. They have no reported specialities.

geniusmonkey.com
Genius Monkey Targeted advertising to drive audience engagement efficiently. They focus on Self-Service & Customizable, Retargeting and AI-Powered Bidding & Optimization.

Basis or Genius Monkey?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Basis

"Automates digital advertising processes for efficiency gains."
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Basis Technologies streamlines digital ad campaigns by uniting teams and automating workflows. It connects disparate systems, simplifies billing, and integrates various ad channels into a single platform. Users see increased productivity, reduced manual steps, and faster media operations, all essential for today's complex advertising landscape.
Who are your typical customers?
Medium businesses
Large businesses
Enterprises
What verticals do your typical customers belong to?
Retail & E-commerce
Technology & Software
Healthcare & Life Sciences
How do you collect and monitor consumers and their data?
Cookies
Pixels
IP Address
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Provide data
How do you provide customer service?
Dedicated account manager
Live chat
Email support
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Brand Awareness
What integrations do you offer?
CDPs
Digital Advertising
Measurement
What is your pricing model?
Performance-based pricing

Key Features & Benefits

Increased Productivity
Basis Technologies claims that its platform increases workforce productivity by 30% by reducing time, steps, and errors.
End-to-End Automation
Basis Technologies claims that its platform automates the entire digital advertising process from planning to measurement.
Centralized Collaboration
Basis Technologies claims that its centralized system enhances collaboration by connecting teams, vendors, and documents.

Genius Monkey

"Targeted advertising to drive audience engagement efficiently."
Focused on Self-Service & Customizable, Retargeting and AI-Powered Bidding & Optimization .
Programmatic Evolved simplifies reaching consumers who matter. It uses varied channels to place digital ads across devices. Employing behavior data, it targets consumers ready to engage, thus saving costs. Real-time optimization and human oversight ensure campaigns stay sharp, reducing guesswork for marketers.
Compare all Demand Side Platforms (DSP) Vendors Head-to-Head