Blurbs
comparison of Nexxen and Smartyads
Learn about how these Demand Side Platforms (DSP) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Nexxen and Smartyads
Learn about how these Demand Side Platforms (DSP) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Nexxen
"Connects data for effective advertising outcomes"
.
Nexxen connects data to deliver desired advertising outcomes. Their platform manages both buying and selling sides, integrating data management and creative tools to boost programmatic ad performance. Everything is streamlined, enhancing efficiency and effectiveness across ecosystems.
Pioneering Data Integration
Nexxen claims that they are the first to bring ACR data to the open web with Hisense VIDAA and Android OS-enabled smart TVs.
Innovative Voice Solutions
Nexxen claims that they are the first to run voice-to-action creative across CTV with Say It Now.
Enhanced CTV Engagement
Nexxen claims that they offer high-attention CTV PMPs with Lumen, ensuring better viewer engagement.
Smartyads
"Manage and optimize programmatic ad campaigns effortlessly"
.
SmartyAds lets marketers control programmatic ad spending through precision targeting and comprehensive DSP and SSP tools. It simplifies campaign management across multiple formats, ensuring brand-safe and effective monetization. The platform's versatility helps brands reach desired audiences efficiently, improving return on ad spend without the usual hassles.
Industry-leading programmatic infrastructure
SmartyAds claims that their full-stack programmatic infrastructure optimizes advertising and monetization for businesses.
Advanced demand-side solutions
SmartyAds claims that their Demand Side Platform drives KPI-focused, omnichannel buying for effective user engagement.
Superior monetization platforms
SmartyAds claims that their Supply Side Platform maximizes publisher yield with integrated monetization solutions.