Blurbs
comparison of Nexxen and Yahoo! DSP
Learn about how these Demand Side Platforms (DSP) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Nexxen and Yahoo! DSP
Learn about how these Demand Side Platforms (DSP) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Nexxen
"Connects data for effective advertising outcomes"
.
Nexxen connects data to deliver desired advertising outcomes. Their platform manages both buying and selling sides, integrating data management and creative tools to boost programmatic ad performance. Everything is streamlined, enhancing efficiency and effectiveness across ecosystems.
Pioneering Data Integration
Nexxen claims that they are the first to bring ACR data to the open web with Hisense VIDAA and Android OS-enabled smart TVs.
Innovative Voice Solutions
Nexxen claims that they are the first to run voice-to-action creative across CTV with Say It Now.
Enhanced CTV Engagement
Nexxen claims that they offer high-attention CTV PMPs with Lumen, ensuring better viewer engagement.
Yahoo! DSP
"Streamline digital advertising with targeted campaign solutions."
.
Yahoo provides marketers with customizable digital ad solutions to effectively target and engage audiences. It leverages first-party data, optimizing campaigns across various platforms. Yahoo's offerings cover the entire funnel, from discovery to conversion, ensuring increased reach and impact. Adaptability in today's fast-changing digital world is their core strength.