Blurbs
comparison of PFL and Connections
Learn about how these Direct Mail & Print Marketing vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of PFL and Connections
Learn about how these Direct Mail & Print Marketing vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
PFL
"Automates personalized direct mail for marketers."
Focused on
Mail Service Provider
.
PFL excels by turning direct mail into a seamless, automated process, integrating naturally with existing marketing tools. It combines digital strategies with physical mail to create unique customer interactions. This synergy allows marketers to trigger personalized campaigns, streamline logistics, and keep performance measurable — right at their fingertips.
Full-service mailing capabilities
PFL claims that they simplify direct mail execution by managing the entire process from strategy to measurement - all under one roof.
Engaging tactile experiences
PFL claims that they increase engagement and drive action by combining digital tactics with memorable direct mail touches like postcards, letters, and 3D mailers.
Data-driven personalization
PFL claims that they use customer data to personalize and trigger direct mail sends at any scale, from hundreds to millions of recipients.
Connections
"Connect brands with e-commerce sampling opportunities"
Focused on
On/In-Package Marketing
.
Connections helps marketers by integrating brand promotions directly into e-commerce packages. Brands get detailed targeting by submitting demographic and campaign goals, while retailers bid on including these promotional inserts. This facilitates direct consumer engagement and generates additional revenue without traditional advertising overhead. It’s a streamlined path to new customer acquisition.
Eco-friendly distribution method
Connections claims that they offer targeted distribution using sustainable ecommerce packages, reducing waste unlike traditional methods.
Scalable global reach
Connections claims that they provide large scale promotional opportunities across North America and the UK, reaching millions.
Innovative marketing platform
Connections claims that they are the 'Airbnb of Marketing', offering unique ways for brands to gain new customers and revenue.