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Comparison Lob vs. Taylor Direct Mail & Print Marketing Vendor Comparison

Lob and Taylor are Direct Mail & Print Marketing vendors.

lob.com
Lob Automates personalized direct mail at scale. They focus on Mail Service Provider and Mail Analytics and Measurement.

taylor.com
Taylor Comprehensive printing and branding solutions for businesses. They focus on Print / Mail Personalization.

Lob or Taylor?
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Lob

"Automates personalized direct mail at scale."
Focused on Mail Service Provider and Mail Analytics and Measurement .
Lob helps marketers send targeted direct mail campaigns seamlessly. The platform integrates with existing digital tools, automates mail processes, and manages printing logistics. Analytics track performance and optimize campaigns. This reduces manual tasks, allowing marketers to focus on strategic growth, blending digital marketing ease with direct mail impact.

Key Features & Benefits

Unmatched personalization + scalability
Lob claims that they offer unmatched personalization and scalability for direct mail campaigns — all in one intuitive platform.
Award-winning API + integrations
Lob claims their award-winning API and integrations allow seamless connection with existing digital tools for automated, personalized direct mail.
Advanced analytics + optimization
Lob claims their advanced analytics and real-time insights help demonstrate the value of direct mail and optimize future campaigns.

Taylor

"Comprehensive printing and branding solutions for businesses."
Focused on Print / Mail Personalization .
Taylor helps marketers by providing a full suite of printing and branding solutions. They streamline brand-related activities through print management, marketing communications, and packaging needs. By consolidating services under one roof, marketers can focus on strategy, confident in prompt and quality execution of campaigns and materials.

Key Features & Benefits

Comprehensive print solutions
Taylor Corporation claims that they offer a comprehensive suite of print and document management solutions to meet all your brand's needs.
Marketing expertise
Taylor Corporation claims that their marketing solutions help build brand awareness, drive sales, and increase ROI through strategic campaigns.
Packaging and labeling
Taylor Corporation claims that their packaging and labeling solutions are tailored to your business, ensuring your products stand out in the marketplace.
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