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Comparison Dotdigital vs. Emarsys Customer Service & Experience Vendor Comparison

Dotdigital and Emarsys are Customer Service & Experience vendors.

dotdigital.com
Dotdigital Streamlines marketing across email, SMS, and more. They focus on Customer Engagement & Personalization, Segmentation & Audiences and Campaigns & Workfl...

emarsys.com
Emarsys AI-driven personalized omnichannel customer engagement platform. They focus on Customer Engagement & Personalization and Omnichannel & Customer Engagement.

Dotdigital or Emarsys?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Dotdigital

"Streamlines marketing across email, SMS, and more."
Focused on Customer Engagement & Personalization, Segmentation & Audiences and Campaigns & Workflows .
Dotdigital integrates various communication channels—email, SMS, web, mobile—to help marketers automate campaigns. It focuses on personalization and using customer data for targeted engagement, enhancing conversions. The platform offers simple integration with existing systems, making scaling and adapting to new market trends easier.

Key Features & Benefits

Personalized Cross-Channel Marketing
Dotdigital claims that their cross-channel features seamlessly personalize interactions to create campaigns that win customers for life.
Informed Data-Driven Insights
Dotdigital claims that with unified customer profiles and actionable reports, marketers can outperform competitors by making informed decisions.
Expert Support Available Anytime
Dotdigital claims that their around-the-clock global support ensures real people help you overcome marketing challenges quickly.

Emarsys

"AI-driven personalized omnichannel customer engagement platform."
Focused on Customer Engagement & Personalization and Omnichannel & Customer Engagement .
SAP Emarsys provides AI-driven personalized omnichannel marketing tools for diverse industries. It integrates multiple channels like email, SMS, and web for individual customer targeting. The platform uses customer data effectively while offering marketing automation and detailed analytics. Its native loyalty solution further strengthens customer-brand relationships.

Key Features & Benefits

Higher channel adoption
SAP Emarsys claims that organizations using their platform experience higher channel adoption, greater productivity, and reduced IT costs.
Impressive customer reach
SAP Emarsys claims that John Frieda achieved 4X greater customer reach through their product launch using their platform.
Award-winning technology
SAP Emarsys claims that for the sixth year, it is a leader in the Gartner Magic Quadrant for Personalization Engines.
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