Blurbs
comparison of grapeseed media and Magellan
Learn about how these Audio Advertising & Measurement vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of grapeseed media and Magellan
Learn about how these Audio Advertising & Measurement vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
grapeseed media
"Guiding brands through advanced programmatic advertising campaigns."
Focused on
Buying Platforms / Exchanges
.
Grapeseed Media simplifies programmatic advertising, helping marketers navigate digital channels like CTV, desktop, and mobile. Their team handles strategy, planning, and execution in-house, ensuring campaigns stay on track. They deliver comprehensive services without overwhelming jargon or complexity, making them accessible and effective in a crowded landscape.
People-focused approach
Grapeseed Media claims that they invest in industry-leading people who ceaselessly optimize outside the algorithm to provide personalized service.
Quality media standards
Grapeseed Media claims that their unparalleled viewability and brand safety standards ensure clients are visible where it counts, delivering high-quality media experiences.
Creative enhancement services
Grapeseed Media claims that they format and enhance branded art and copy to captivate target audiences through their Design Studio, offering this service free of charge.
Magellan
"Automates podcast ad tracking with detailed analytics"
Focused on
Analytics & Performance Measurement and Audio Measurement
.
Magellan AI streamlines podcast advertising, offering precise measurement and analytics. It helps marketers track ad placements with pixel-based methods and pod-to-pod attribution. By providing competitive insights and verifying ad placements, it ensures campaigns reach target audiences effectively. The platform also supports regional markets, adapting to diverse advertising needs.
Unparalleled advertiser monitoring
Magellan AI claims that their platform monitors 40,000 advertisers across 50,000 shows, enabling superior podcast scaling and outcome tracking.
Comprehensive ad verification system
Magellan AI claims that they capture and analyze every ad placement to ensure ad safety and position with automated airchecks.
Advanced audience attribution
Magellan AI claims that their pixel-based tracking captures events and activities across various channels for effective conversions.