Blurbs
comparison of Spotify and iHeart
Learn about how these Audio Advertising & Measurement vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Spotify and iHeart
Learn about how these Audio Advertising & Measurement vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Spotify
"Streaming vast music library across all devices."
Focused on
Podcast & Streaming Networks
.
Spotify lets marketers engage users by embedding playlists or audio ads directly into campaigns. This helps maintain brand presence where users already spend their time. The music gets people hooked, while marketers get prime digital real estate with integrated listen or skip feedback driving better engagement data.
Unrivaled Music Library
Spotify claims that its music library is the most extensive, offering an unparalleled selection of artists and genres.
Innovative Podcast Platform
Spotify claims that its podcast platform is the most innovative, providing a seamless listening experience and a vast collection of podcasts.
Personalized Recommendations
Spotify claims that its personalized recommendation system delivers tailored music and podcast suggestions based on users' listening habits.
iHeart
"Dominates U.S. audio with extensive reach"
Focused on
Podcast & Streaming Networks
.
iHeartMedia connects marketers to consumers across radio, digital, podcasts, and events. Their enormous reach and diverse platforms help businesses engage targeted audiences effectively. With advanced analytics, they provide valuable insights for ad success. Their vast network ensures consistent messaging, enhancing brand visibility. A comprehensive partner for driving awareness in an audio-centric world.
Massive Reach
iHeartMedia claims that it reaches 9 out of 10 Americans every month, making it the audio company with the greatest reach in the United States.
Data and Analytics
iHeartMedia claims that it leads the audio industry in analytics and attribution technology, leveraging data from its massive consumer base.
Live Events
iHeartMedia claims to bring together the biggest names in alternative rock for its annual 'iHeartRadio ALTer EGO Presented by Capital One' live event.