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Comparison SiriusXM vs. Podscribe Audio Advertising & Measurement Vendor Comparison

SiriusXM and Podscribe are Audio Advertising & Measurement vendors.

siriusxmmedia.com
SiriusXM Connect audiences using audio across multiple platforms. They focus on Podcast & Streaming Networks.

podscribe.com
Podscribe Attribution analytics for podcast ad campaigns They focus on Podcast & Streaming Networks and Audio Measurement.

SiriusXM or Podscribe?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

SiriusXM

"Connect audiences using audio across multiple platforms."
Focused on Podcast & Streaming Networks .
SiriusXM Media lets marketers reach diverse audiences through music, podcasts, and live events, spanning all major streaming outlets like Pandora and SoundCloud. They offer tailored solutions from concept to execution, making strong audience connections via their massive listener base and exclusive content partnerships. It’s about matching brand stories with audience passions.

Key Features & Benefits

Largest addressable audience
SiriusXM Media claims that they have the largest addressable audience in audio with over 150 million monthly listeners across SiriusXM, streaming, and podcasts.
Exclusive content partnerships
SiriusXM Media claims to offer exclusive content through partnerships with MLB, NBA, NFL, NHL, PGA, NASCAR, Howard Stern, and more.
Innovative audio solutions
SiriusXM Media claims to provide innovative audio solutions by offering tailored advertising across SiriusXM, streaming music platforms, and a vast podcast network.

Podscribe

"Attribution analytics for podcast ad campaigns"
Focused on Podcast & Streaming Networks and Audio Measurement .
Podscribe offers straightforward analytics for audio ads, helping marketers understand campaign performance in a complex landscape. Providing data on what's driving results, advertisers can capture the consumer journey through customized models and real-time insights. It's all about getting clarity from every channel to refine strategies effectively.

Key Features & Benefits

Superior Pixel Attribution
The company claims that they offer adjustable lookback windows, customizable attribution models, and real-time conversion data, leading to accurate ad-exposed conversions.
Error-Free Verification System
The company claims that they can catch 18% of podcast ads that have errors via automated, real-time airchecks, ensuring maximum ROI.
Time-Saving Automation
The company claims that their automated reporting system unlocks 10 weekly hours, centralizes real-time reporting, and simplifies campaign management.
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