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Comparison Buzzsprout vs. Magellan Audio Advertising & Measurement Vendor Comparison

Buzzsprout and Magellan are Audio Advertising & Measurement vendors.

buzzsprout.com
Buzzsprout Hosts and distributes podcasts to major directories. They focus on Podcast & Streaming Networks.

magellan.ai
Magellan Automates podcast ad tracking with detailed analytics They focus on Analytics & Performance Measurement and Audio Measurement.

Buzzsprout or Magellan?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

buzzsprout.com
Full Blurb

Buzzsprout

"Hosts and distributes podcasts to major directories."
Focused on Podcast & Streaming Networks .
Buzzsprout simplifies podcast hosting with tools for distribution, sound enhancement, and analytics. It supports automatic sound mastering and offers advanced stats to track performance across platforms like Apple Podcasts and Spotify. With a mobile app, managing content and connecting with your audience becomes hassle-free.
magellan.ai
Full Blurb

Magellan

"Automates podcast ad tracking with detailed analytics"
Focused on Analytics & Performance Measurement and Audio Measurement .
Magellan AI streamlines podcast advertising, offering precise measurement and analytics. It helps marketers track ad placements with pixel-based methods and pod-to-pod attribution. By providing competitive insights and verifying ad placements, it ensures campaigns reach target audiences effectively. The platform also supports regional markets, adapting to diverse advertising needs.

Key Features & Benefits

Unparalleled advertiser monitoring
Magellan AI claims that their platform monitors 40,000 advertisers across 50,000 shows, enabling superior podcast scaling and outcome tracking.
Comprehensive ad verification system
Magellan AI claims that they capture and analyze every ad placement to ensure ad safety and position with automated airchecks.
Advanced audience attribution
Magellan AI claims that their pixel-based tracking captures events and activities across various channels for effective conversions.
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