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Comparison Vox Media vs. Magellan Audio Advertising & Measurement Vendor Comparison

Vox Media and Magellan are Audio Advertising & Measurement vendors.

Vox Media Creates and distributes engaging multimedia content globally. They focus on Podcast & Streaming Networks.

Magellan Automates podcast ad tracking with detailed analytics They focus on Analytics & Performance Measurement and Audio Measurement.

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Vox Media

"Creates and distributes engaging multimedia content globally."

Focused on Podcast & Streaming Networks .

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Vox Media operates a diverse portfolio of editorial brands engaging audiences through digital, podcasts, TV, and print. They produce compelling stories that catalyze action, tapping into multiple platforms to shape cultural conversations. With a blend of premium content and targeted advertising solutions, marketers reach engaged audiences effectively.

Key Features & Benefits

top 10 podcast network

Vox Media claims that its Podcast Network ranks in the top 10 with diverse programming covering tech, sports, news, pop culture, and more.

Emmy-winning production studio

Vox Media claims that its Emmy award-winning Vox Media Studios produces impactful series and films for today's streaming platforms.

extensive audience reach

Vox Media claims that its Concert advertising network reaches 248MM monthly uniques, making it a leading publisher-led ad marketplace.

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Magellan

"Automates podcast ad tracking with detailed analytics"

Focused on Analytics & Performance Measurement and Audio Measurement .

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Magellan AI streamlines podcast advertising, offering precise measurement and analytics. It helps marketers track ad placements with pixel-based methods and pod-to-pod attribution. By providing competitive insights and verifying ad placements, it ensures campaigns reach target audiences effectively. The platform also supports regional markets, adapting to diverse advertising needs.

Key Features & Benefits

Unparalleled advertiser monitoring

Magellan AI claims that their platform monitors 40,000 advertisers across 50,000 shows, enabling superior podcast scaling and outcome tracking.

Comprehensive ad verification system

Magellan AI claims that they capture and analyze every ad placement to ensure ad safety and position with automated airchecks.

Advanced audience attribution

Magellan AI claims that their pixel-based tracking captures events and activities across various channels for effective conversions.

Vox Media or Magellan? Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Vox Media

Key Features & Benefits

Magellan

Key Features & Benefits

Vox Media or Magellan?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.