Blurbs
comparison of Scala and Grocery TV
Learn about how these Out of Home Advertising vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Scala and Grocery TV
Learn about how these Out of Home Advertising vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Scala
"Transforms consumer spaces with digital communication platforms."
Focused on
Digital Signage & Display Management
.
Scala helps marketers by deploying a digital signage network to enhance consumer experience across various environments. Their platform turns every digital screen into a sensor, gathering data to tailor content and improve shopper engagement. They integrate mobile sensors and audience intelligence to optimize how brands communicate with their customers.
Cloud-based platform
Scala claims that its cloud-based platform allows for easy and secure management of digital signage networks across multiple locations.
Customizable experiences
Scala claims that its solutions enable businesses to create highly customized and engaging experiences for customers through dynamic content and interactive displays.
Omnichannel integration
Scala claims that its digital signage solutions seamlessly integrate with other marketing channels, enabling businesses to deliver consistent messaging across various touchpoints.
Grocery TV
"Localized digital ads within grocery store environments."
Focused on
Venue-Based Digital Networks
.
Grocery TV offers marketers a network of digital displays in grocery stores to target shoppers with relevant, localized advertising. Advertisers can engage consumers right where they shop, using screens positioned at key points to deliver messages that fit the in-store context, making it a valuable addition to any campaign.
Premium advertising experience
Grocery TV claims that its platform offers a premium advertising experience that connects with household decision-makers while they're in a shopping state of mind.
Targeted and localized messaging
Grocery TV claims that it allows advertisers to launch tailored campaigns targeting audiences based on geography, demographics, or proximity to retail stores.
Reach massive audiences
Grocery TV claims that its national coverage allows advertisers to reach massive audiences with localized, contextual messaging.