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Comparison Outfront Media vs. Intersection Out of Home Advertising Vendor Comparison

Outfront Media and Intersection are Out of Home Advertising vendors.

outfront.com
Outfront Media Enhances brand visibility through diverse real-world canvases They focus on Venue-Based Digital Networks.

intersection.com
Intersection Out-of-home advertising for public spaces They focus on Venue-Based Digital Networks.

Outfront Media or Intersection?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Outfront Media

"Enhances brand visibility through diverse real-world canvases"
Focused on Venue-Based Digital Networks .
OUTFRONT connects brands with the real world using various outdoor advertising formats. From billboards to transit ads, they help marketers grab attention in physical spaces. Their data-driven approach informs placement, ensuring campaigns reach the right audiences. SmartSCOUT™ and programmatic capabilities provide deeper insights, making campaigns more effective and measurable.

Key Features & Benefits

Innovation award
OUTFRONT claims that they are one of America's most innovative media companies, leveraging the power of creative excellence, unbeatable locations, and technology-driven smart audience data.
Audience reach
OUTFRONT claims that their media reaches 7 out of 10 Americans weekly, providing access to a vast audience.
Creative expertise
OUTFRONT claims to have an award-winning in-house creative STUDIOS, emphasizing their expertise in creating effective OOH creative.

Intersection

"Out-of-home advertising for public spaces"
Focused on Venue-Based Digital Networks .
Intersection connects digital and physical advertising by leveraging transit and public spaces. It partners with cities and brands to offer strategic out-of-home media that enhances consumer interaction. Their platform helps brands boost awareness and engagement through targeted campaigns in high-traffic urban environments.

Key Features & Benefits

High-impact media offerings
Intersection claims that their Expedia OOH campaign elevates brand recall 47% compared to competitors, proving its effectiveness.
Significant audience engagement
Intersection claims that their Pharma brand campaign saw a 75% lift in prescription performance due to strategic placement.
Revenue-driven ad strategies
Intersection claims that an online grocery delivery brand saw 144k in incremental revenue from their OOH campaign, outperforming rivals.
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