Blurbs
comparison of Lamar and Broadsign
Learn about how these Out of Home Advertising vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Lamar and Broadsign
Learn about how these Out of Home Advertising vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Lamar
"360,000 outdoor advertising displays across U.S. and Canada"
Focused on
Venue-Based Digital Networks
.
Lamar Advertising connects brands to their audience through widespread, strategic outdoor placements. Their service includes free design consultation, ensuring every campaign stands out. Marketers get access to over 360,000 displays, reaching urban centers and local communities. A smart choice for those looking to step up their ad game outdoors.
Nationwide coverage
Lamar Advertising claims that it offers nationwide coverage with over 363,000 outdoor advertising displays across the U.S. and Canada.
Free design services
Lamar Advertising claims that it offers complimentary design services for outdoor advertising campaigns to ensure visually appealing creatives.
Dedicated support
Lamar Advertising claims that it provides dedicated support to its clients throughout the entire advertising campaign process.
Broadsign
"Automates out-of-home advertising campaign management effortlessly"
Focused on
Programmatic DOOH & Media Buying
.
Broadsign helps marketers streamline outdoor ad campaigns with automated management tools. It integrates programmatic and static inventory, facilitating seamless ad delivery across various locations. Whether targeting specific audiences or managing digital displays, Broadsign simplifies the logistics. This is crucial as ad placements become increasingly complex and data-driven.
Global Platform Reach
Broadsign claims that they are the world's most trusted OOH platform with a +1.5M signs and over 100 countries supported.
Extensive Campaign Success
Broadsign claims that their platform drives significant improvements like a 500% lift in consumer intent with programmatic DOOH campaigns.
Innovative Programmatic Advertising
Broadsign claims that they excel in programmatic DOOH, offering tailored ad targeting and boosting brand metrics significantly.