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Comparison DeepIntent vs. Broadsign Demand Side Platforms (DSP) Vendor Comparison

DeepIntent and Broadsign are Out of Home Advertising vendors.

deepintent.com
DeepIntent Tailors healthcare ads across multiple channels instantly. They focus on Venue-Based Digital Networks.

broadsign.com
Broadsign Automates out-of-home advertising campaign management effortlessly They focus on Programmatic DOOH & Media Buying.

DeepIntent or Broadsign?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

DeepIntent

"Tailors healthcare ads across multiple channels instantly."
Focused on Venue-Based Digital Networks .
DeepIntent is built to streamline omnichannel healthcare advertising. It uses real-world health data for superior campaign planning, activation, and measurement, targeting both patients and healthcare professionals. The platform optimizes in real-time to enhance ad reach and quality, delivering precise insights tied directly to clinical outcomes.

Key Features & Benefits

Superior data integration
DeepIntent claims that their platform utilizes comprehensive real-world health data from IQVIA and Komodo Health for smarter campaign planning and forecasting.
Integrated HCP and patient campaigns
DeepIntent claims that their platform allows for coordinated outreach to both healthcare professionals (HCPs) and patient audiences with valuable insights into the combined impact.
Real-time optimization capabilities
DeepIntent claims that their platform offers superior campaign optimization across all channels in real-time to drive better performance and reach, including script lift and audience quality.

Broadsign

"Automates out-of-home advertising campaign management effortlessly"
Focused on Programmatic DOOH & Media Buying .
Broadsign helps marketers streamline outdoor ad campaigns with automated management tools. It integrates programmatic and static inventory, facilitating seamless ad delivery across various locations. Whether targeting specific audiences or managing digital displays, Broadsign simplifies the logistics. This is crucial as ad placements become increasingly complex and data-driven.

Key Features & Benefits

Global Platform Reach
Broadsign claims that they are the world's most trusted OOH platform with a +1.5M signs and over 100 countries supported.
Extensive Campaign Success
Broadsign claims that their platform drives significant improvements like a 500% lift in consumer intent with programmatic DOOH campaigns.
Innovative Programmatic Advertising
Broadsign claims that they excel in programmatic DOOH, offering tailored ad targeting and boosting brand metrics significantly.
Compare all Out of Home Advertising Vendors Head-to-Head