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Comparison Shazam vs. Kochava Mobile Marketing Vendor Comparison

Shazam and Kochava are Mobile Marketing vendors.

shazam.com
Shazam Identify songs with impressive accuracy and speed. They focus on Mobile Engagement & Messaging.

kochava.com
Kochava Offers deep insights through omnichannel measurement. They focus on App Measurement & Attribution, Incrementality & Media Mix Modeling (MMM), Mobile Attri...

Shazam or Kochava?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Shazam

"Identify songs with impressive accuracy and speed."
Focused on Mobile Engagement & Messaging .
Shazam helps marketers connect with audiences through music discovery. It recognizes songs playing around users, and allows marketers to track trending tracks and artists in real-time. By integrating with social platforms, marketers can tap into emerging music trends, making campaigns more relevant and timely.

Kochava

"Offers deep insights through omnichannel measurement."
Focused on App Measurement & Attribution, Incrementality & Media Mix Modeling (MMM), Mobile Attribution & Analytics, Deep Linking and Mobile Advertising & Media Buying .
Kochava simplifies complex marketing landscapes by providing real-time data on customer acquisition, retention, and engagement across devices. Marketers can trace interactions with deep linking, prevent fraud, and optimize ad spend with omnichannel solutions, useful for advertisers aiming to refine their strategy in measurable ways.

Key Features & Benefits

All-encompassing measurement platform
Kochava claims that their platform allows advertisers to measure campaigns across all channels, providing actionable insights into customer acquisition and retention.
Advanced fraud prevention
Kochava claims that their fraud prevention capabilities ensure advertisers' budgets are not wasted on fake app installs or fraudulent ad traffic.
Real-time analytics capabilities
Kochava claims that their real-time analytics allow users to quickly identify and act on which channels are most effective in driving engagement and conversions.
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