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Comparison branch vs. Zoomd Ad Measurement & Attribution Vendor Comparison

branch and Zoomd are Mobile Marketing vendors.

branch.io
branch Unified mobile linking and measurement for marketing. They focus on App Measurement & Attribution, Mobile Attribution & Analytics and Deep Linking.

zoomd.com
Zoomd Unified platform for efficient user acquisition. They focus on Mobile Attribution & Analytics.

branch or Zoomd?
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branch

"Unified mobile linking and measurement for marketing."
Focused on App Measurement & Attribution, Mobile Attribution & Analytics and Deep Linking .
Branch connects all marketing channels into a seamless, measurable ecosystem. It provides robust mobile attribution and deep linking tools, helping marketers manage, measure, and optimize omni-channel campaigns. You streamline customer journeys without developer headaches, enhancing engagement and outcomes in an increasingly complex digital world.

Key Features & Benefits

Maximize digital strategy benefits
Branch claims that its Growth Platform maximizes the value of evolving digital strategies for enterprises and brands.
Enhanced ad spend optimization
Branch claims that its Performance solution improves ad ROI by providing better ad measurement and insights.
Seamless user experience connection
Branch claims that its platform unifies user experience and attribution across devices, platforms, and channels.

Zoomd

"Unified platform for efficient user acquisition."
Focused on Mobile Attribution & Analytics .
This platform integrates mobile acquisition, DSP, and CGC under one system. It provides performance marketing solutions that include AI-based real-time optimization and influencer collaborations. It processes ad opportunities across multiple markets to target users yielding higher revenue potential, enhancing campaign efficiency through centralized analytics.

Key Features & Benefits

unified platform efficiency
Zoomd claims that its unified platform spans 600+ media sources, providing real-time insights to optimize marketing campaigns effectively.
proprietary influencer integration
Zoomd claims that its proprietary technology integrates influencer marketing, enhancing engagement with authentic and highly effective content.
advanced DSP optimization
Zoomd claims that its advanced DSP technology and machine learning optimize campaigns across 70+ markets for maximum reach and ROI.
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