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Comparison AOL vs. Tickle Display & Programmatic Vendor Comparison

AOL and Tickle are Display & Programmatic vendors.

aol.com
AOL Consolidates news, entertainment, and lifestyle content hub. They focus on Premium & Contextual Inventory Access and Platform-Owned Media Networks.

jointickle.com
Tickle Makes ads saveable to increase customer engagement. They focus on Retargeting and Customer Journey & Advertising Insights.

AOL or Tickle?
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Tickle

"Makes ads saveable to increase customer engagement."
Focused on Retargeting and Customer Journey & Advertising Insights .
Tickle offers a platform to extend ad engagement. Customers can save ads to their mobile wallets, encouraging long-term interaction. By delivering personalized notifications, Tickle helps marketers re-engage and drive conversions. Their tech integrates across ad formats, making it easier to target intent-driven audiences.

Key Features & Benefits

Saveable Ad Solution
Tickle claims that their technology allows ads to be saved by users, engaging them longer than traditional ads.
High Engagement Rates
Tickle claims that ads see 20x more engagement compared to traditional ads.
Intent-Driven Audience
Tickle claims that ads can be saved directly to mobile wallets, revealing interested customers.

AOL

"Consolidates news, entertainment, and lifestyle content hub."
Focused on Premium & Contextual Inventory Access and Platform-Owned Media Networks .
AOL offers a blend of news, entertainment, finance, and lifestyle content on a single platform. It pulls from various reputable sources, providing users an aggregated view without visiting multiple sites. This helps marketers engage with diverse audiences through integrated advertising across trusted content channels.
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