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Comparison RTB House vs. Criteo Retargeting Vendor Comparison

RTB House and Criteo are Display & Programmatic vendors.

rtbhouse.com
RTB House Drive deeper engagement with dynamic, personalized ads. They focus on Retargeting and AI-Powered Bidding & Optimization.

criteo.com
Criteo Connect commerce and media for retail success. They focus on Retail Media Tech & Ad Optimization, Retail & Commerce and AI-Powered Bidding & Optimi...

RTB House or Criteo?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

RTB House

"Drive deeper engagement with dynamic, personalized ads."
Focused on Retargeting and AI-Powered Bidding & Optimization .
RTB House connects brands with digital consumers using deep learning. They focus on creating dynamic ad formats that engage both new and existing customers. Their technology thrives on user interaction data, without relying on third-party cookies, adjusting automatically to changing contexts and improving performance with minimal manual intervention.
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Enterprises
Large businesses
Medium businesses
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Retail & E-commerce
Travel & Hospitality
Media & Entertainment
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Cookies
Javascript
Pixels
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Yes
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Weeks
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Install technology
Provide data
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Dedicated account manager
Email support
Phone support
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Performance
Customer Engagement
Revenue Growth
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Measurement
Custom APIs & Webhooks
E-Commerce Platforms
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Pay-per-use
Performance-based pricing

Key Features & Benefits

Deep Learning Excellence
RTB House claims that their campaigns improve autonomously through Deep Learning, offering exponentially more power than other technologies.
Cookieless Future Readiness
RTB House claims that they are ideally placed to offer solutions for the new cookieless paradigm as cookies are crumbling.
Contextual Understanding
RTB House claims that their ContextAI helps understand customers better by looking at online behavior in more detail, assessing the deeper context of actions, and evaluating purchase intent without using third-party data.

Criteo

"Connect commerce and media for retail success."
Focused on Retail Media Tech & Ad Optimization, Retail & Commerce and AI-Powered Bidding & Optimization .
Criteo helps marketers navigate today’s digital landscape by leveraging commerce data and AI to drive customer acquisition, retention, and revenue. Through tools like predictive bidding and personalized recommendations, it connects advertisers, retailers, and media owners, ensuring impactful, results-driven campaigns across the open internet.

Key Features & Benefits

AI-powered personalization
Criteo claims that their AI-powered technology delivers hyper-personalized ads and product recommendations to drive better results.
Largest commerce dataset
Criteo claims that they have access to the world's largest open commerce dataset, allowing them to better understand and reach shoppers.
Commerce media expertise
Criteo claims to be the leading commerce media platform, connecting brands with retailers and premium publishers on the open internet.
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