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Comparison Amobee vs. RTB House Display & Programmatic Vendor Comparison

Amobee and RTB House are Display & Programmatic vendors.

amobee.com
Amobee Unified advertising across TV, digital, and social They focus on AI-Powered Bidding & Optimization and Omnichannel.

rtbhouse.com
RTB House Drive deeper engagement with dynamic, personalized ads. They focus on Retargeting and AI-Powered Bidding & Optimization.

Amobee or RTB House?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

RTB House

"Drive deeper engagement with dynamic, personalized ads."
Focused on Retargeting and AI-Powered Bidding & Optimization .
RTB House connects brands with digital consumers using deep learning. They focus on creating dynamic ad formats that engage both new and existing customers. Their technology thrives on user interaction data, without relying on third-party cookies, adjusting automatically to changing contexts and improving performance with minimal manual intervention.
10 Operational Details
Who are your typical customers?
Large businesses
Enterprises
What verticals do your typical customers belong to?
Retail & E-commerce
Travel & Hospitality
Media & Entertainment
How do you collect and monitor consumers and their data?
Cookies
Javascript
Pixels
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Weeks
What does a client need to install to start using your service?
Provide data
Install technology
How do you provide customer service?
Dedicated account manager
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
E-Commerce Platforms
CDPs
Measurement
What is your pricing model?
Performance-based pricing

Key Features & Benefits

Deep Learning Excellence
RTB House claims that their campaigns improve autonomously through Deep Learning, offering exponentially more power than other technologies.
Cookieless Future Readiness
RTB House claims that they are ideally placed to offer solutions for the new cookieless paradigm as cookies are crumbling.
Contextual Understanding
RTB House claims that their ContextAI helps understand customers better by looking at online behavior in more detail, assessing the deeper context of actions, and evaluating purchase intent without using third-party data.

Amobee

"Unified advertising across TV, digital, and social"
Focused on AI-Powered Bidding & Optimization and Omnichannel .
Amobee helps marketers unify their advertising efforts across TV, CTV, digital, and social. The platform integrates planning, buying, and measurement into a single workflow. It leverages AI to boost performance and offers insights for better decision-making. It’s a comprehensive solution for modern media challenges.

Key Features & Benefits

proprietary data intelligence
Amobee claims that its platform offers proprietary data intelligence to power big ideas and drive better marketing decisions.
unified cross-screen optimization
Amobee claims to be the only unified advertising platform for TV, CTV, digital and social, optimizing campaigns across all screens.
AI-powered audience insights
Amobee claims its AI-led strategies leverage advanced audience insights to drive marketing KPIs and optimize media investments.
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