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Comparison Synerise vs. Emarsys Marketing Automation Vendor Comparison

Synerise and Emarsys are Marketing Automation vendors.

Synerise.com
Synerise Transforms behavioral data into actionable insights quickly. They focus on Data Integration & Workflow Automation.

emarsys.com
Emarsys AI-driven personalized omnichannel customer engagement platform. They focus on Customer Engagement & Personalization and Omnichannel & Customer Engagement.

Synerise or Emarsys?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Synerise

"Transforms behavioral data into actionable insights quickly."
Focused on Data Integration & Workflow Automation .
Synerise transforms raw data into insights with AI, helping marketers navigate the fragmented landscape. It collects data in real-time, applies machine learning, and personalizes experiences across channels. By unifying diverse data and providing instant analytics, Synerise empowers marketers to make informed decisions rapidly and smoothly.

Key Features & Benefits

AI-Powered Recommendations
Synerise claims that their AI-driven behavioral data platform transforms raw data into actionable intelligence for unprecedented accuracy.
Ultra-fast Performance
Synerise claims that Terrarium DB offers ultra-fast disk & in-memory processing making it ahead of its competition.
Scalable Learning
Synerise claims that Cleora.ai provides efficient and scalable embedding for relational data enhancing predictive accuracy.

Emarsys

"AI-driven personalized omnichannel customer engagement platform."
Focused on Customer Engagement & Personalization and Omnichannel & Customer Engagement .
SAP Emarsys provides AI-driven personalized omnichannel marketing tools for diverse industries. It integrates multiple channels like email, SMS, and web for individual customer targeting. The platform uses customer data effectively while offering marketing automation and detailed analytics. Its native loyalty solution further strengthens customer-brand relationships.

Key Features & Benefits

Higher channel adoption
SAP Emarsys claims that organizations using their platform experience higher channel adoption, greater productivity, and reduced IT costs.
Impressive customer reach
SAP Emarsys claims that John Frieda achieved 4X greater customer reach through their product launch using their platform.
Award-winning technology
SAP Emarsys claims that for the sixth year, it is a leader in the Gartner Magic Quadrant for Personalization Engines.
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