Blurbs
comparison of Motion and Pencil
Learn about how these Creative Management vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Motion and Pencil
Learn about how these Creative Management vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Motion
"Empower ad teams with actionable creative insights."
Focused on
Measurement & Optimization
.
Motion helps marketers by automating the analysis of ad performance. It combines AI with creative strategy to uncover what elements make ads successful. Marketers can visualize results fast without manual tracking. This lets teams focus on producing effective, data-driven creative content for paid social campaigns.
Beautiful creative reporting
Motion claims that their creative reporting helps teams generate more revenue from paid social ads.
Analyze performance drivers
Motion claims to identify key drivers of creative performance and provide actionable insights.
Share creative learnings
Motion claims to facilitate the creative production process by sharing learnings and insights.
Pencil
"Generate custom ads using AI and integration."
Focused on
Workflow & Production
.
Pencil leverages generative AI to streamline ad creation. By automating 90% of the design process, it frees marketers to focus on creativity. The platform collaborates with major media integrations like Meta and YouTube. Real-time insights help refine ad performance. It's suitable for both small brands and large enterprises.
Increased ad performance
Pencil claims that ads generated with their platform perform 2x better, backed by over $1B of ad spend.
Efficiency through AI
Pencil claims that their AI handles 90% of the work, enhancing user creativity and focus on critical aspects.
Enterprise-grade security
Pencil claims that their 'No Train' policy ensures proprietary data remains exclusive, offering bespoke model training.