Blurbs
comparison of Smartly and Pencil
Learn about how these Creative Management vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Smartly and Pencil
Learn about how these Creative Management vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Smartly
"AI-driven ad platform for campaign optimization."
Focused on
Workflow & Production and Measurement & Optimization
.
Smartly helps marketers streamline digital ad campaigns by utilizing AI for creative production, cross-channel optimization, and actionable insights. It saves time with automated processes and delivers data-driven decisions. Marketers get enhanced dynamics between creativity and media buying, tapping into predictive handles for better targeting and performance.
Pencil
"Generate custom ads using AI and integration."
Focused on
Workflow & Production
.
Pencil leverages generative AI to streamline ad creation. By automating 90% of the design process, it frees marketers to focus on creativity. The platform collaborates with major media integrations like Meta and YouTube. Real-time insights help refine ad performance. It's suitable for both small brands and large enterprises.
Increased ad performance
Pencil claims that ads generated with their platform perform 2x better, backed by over $1B of ad spend.
Efficiency through AI
Pencil claims that their AI handles 90% of the work, enhancing user creativity and focus on critical aspects.
Enterprise-grade security
Pencil claims that their 'No Train' policy ensures proprietary data remains exclusive, offering bespoke model training.