Blurbs
comparison of Innovid and Pencil
Learn about how these Creative Management vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Innovid and Pencil
Learn about how these Creative Management vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Innovid
"Omnichannel ad platform for creation, delivery, measurement."
Focused on
Workflow & Production
.
Innovid streamlines your advertising efforts across channels like CTV and digital video. It helps you create personalized ads, securely deliver them, measure performance metrics comprehensively, and optimize campaigns with actionable data. Innovid’s platform offers full visibility into your ad performance, helping refine your strategies in real time.
Pencil
"Generate custom ads using AI and integration."
Focused on
Workflow & Production
.
Pencil leverages generative AI to streamline ad creation. By automating 90% of the design process, it frees marketers to focus on creativity. The platform collaborates with major media integrations like Meta and YouTube. Real-time insights help refine ad performance. It's suitable for both small brands and large enterprises.
Increased ad performance
Pencil claims that ads generated with their platform perform 2x better, backed by over $1B of ad spend.
Efficiency through AI
Pencil claims that their AI handles 90% of the work, enhancing user creativity and focus on critical aspects.
Enterprise-grade security
Pencil claims that their 'No Train' policy ensures proprietary data remains exclusive, offering bespoke model training.