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Learn about how these Ad Measurement & Attribution vendors stack up against each other by checking out our blurbs, claims, and case studies.

TV Scientific
"Connects and optimizes sales-driven TV advertising campaigns."
Focused on CTV Measurement and CTV Measurement .
tvScientific enables marketers to run TV ads with precision targeting, similar to digital ads. It combines advanced analytics, detailed measurement, and real-time optimization for television campaigns. By leveraging Connected TV, marketers can focus on sales outcomes rather than just awareness, bridging the gap between digital and traditional media.
Innovative ad targeting
tvScientific claims that its platform offers advanced targeting capabilities, allowing advertisers to reach the right audience segments on connected TV.
Comprehensive measurement tools
tvScientific claims that its platform provides robust measurement and attribution solutions, enabling advertisers to track the effectiveness of their campaigns.
Seamless creative integration
tvScientific claims that its platform streamlines the process of creating and delivering engaging video ads optimized for connected TV environments.
Upstack Data
"Identifies hidden visitors to recover revenue"
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Upstack Data helps marketers identify and leverage hidden website visitors to recover lost revenue. It uses advanced tracking and identity resolution to recognize anonymous visitors and send personalized messaging, boosting conversions. The platform integrates with tools like Klaviyo and Meta for enhanced data-driven marketing strategies.
Improved data accuracy
Upstack Data claims that their session enrichment and CAPI perform 35% better than competitors, improving data accuracy.
Enhanced audience tracking
Upstack Data claims that they improve audience recognition by up to 60% with their Identity Resolution and PersistentID+.
Higher ROI performance
Upstack Data claims their platform boosts Klaviyo ROI with 45% more abandonment capture, enhancing email marketing effectiveness.