Blurbs Logo

Learn about how these Website Personalization vendors stack up against each other by checking out our blurbs, claims, and case studies.

Fermat
"Optimizes ecommerce shopping experiences using AI funnels"
Focused on AI-Powered Personalization Engines and Landing Page & Experience Builders .
FERMÀT reimagines ecommerce by enabling marketers to instantly create and fine-tune dynamic shopping funnels. The platform uses real-time data to craft personalized touchpoints from ad click to checkout. It simplifies creating custom campaigns without the hassle of web development, making marketing initiatives seamless and quick to launch.
Increased AOV and ROAS
FERMÀT claims that customers experience an 85% increase in AOV and a 63% increase in ROAS using their platform.
Custom Shopping Experiences
FERMÀT claims that Jack Archer decreased CPA by 20% with FERMÀT's custom shopping experiences.
Rapid Experimentation Ease
FERMÀT claims that OpenStore can quickly create landing pages, enhancing ease of use without design skills.
Eppo
"Trustworthy experimentation for teams, from tests to personalizations."
Focused on Experimentation & Optimization Tools .
Eppo helps marketers automate complex experimentation, centralizing metrics and digging into performance without needing a data team. The platform supports feature flagging, AI personalization, and runs experiments focused on true impact metrics. Avoids black boxes with a transparent, warehouse-native setup.
Secure and data-native design
Eppo claims that their platform's zero-copy, warehouse-native architecture ensures trustworthy experimentation by naturally safeguarding data privacy and accuracy.
Faster experiment cycles
Eppo claims that their CUPED++ acceleration significantly reduces the duration of experiments, giving quicker insights without sacrificing rigor.
Self-serve data capabilities
Eppo claims that their out-of-the-box reporting and slice-and-dice capabilities remove analysis bottlenecks, empowering teams to drive insights autonomously.