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Comparison Nexxen vs. Adlook Demand Side Platforms (DSP) Vendor Comparison

Nexxen and Adlook are Demand Side Platforms (DSP) vendors.

nexxen.com
Nexxen Connects data for effective advertising outcomes They have no reported specialities.

adlook.com
Adlook Connect brands with audiences through impactful ads. They focus on Omnichannel.

Nexxen or Adlook?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Nexxen

"Connects data for effective advertising outcomes"
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Nexxen connects data to deliver desired advertising outcomes. Their platform manages both buying and selling sides, integrating data management and creative tools to boost programmatic ad performance. Everything is streamlined, enhancing efficiency and effectiveness across ecosystems.

Key Features & Benefits

Pioneering Data Integration
Nexxen claims that they are the first to bring ACR data to the open web with Hisense VIDAA and Android OS-enabled smart TVs.
Innovative Voice Solutions
Nexxen claims that they are the first to run voice-to-action creative across CTV with Say It Now.
Enhanced CTV Engagement
Nexxen claims that they offer high-attention CTV PMPs with Lumen, ensuring better viewer engagement.

Adlook

"Connect brands with audiences through impactful ads."
Focused on Omnichannel .
Adlook uses advanced digital ads to link brands and consumers in the privacy-focused digital age. They employ deep learning to craft ads that meet specific goals without the traditional cookie reliance. By focusing on brand safety, customizable ad formats, and deep insights, Adlook provides marketers with a toolkit to succeed in an evolving landscape.

Key Features & Benefits

Up to 47% higher completion
Adlook claims that their video ads have up to 47% higher video completion rates compared to competitors.
100% cookieless targeting solution
Adlook claims that their targeting approach is 100% cookieless, allowing brands to reach audiences without reliance on cookies.
Advanced Deep Learning Utilization
Adlook claims that their Deep Learning models outperform traditional machine learning by 50%, elevating ad effectiveness.
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