Blurbs
comparison of Cohley and Later
Learn about how these User Generated Content (UGC) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Cohley and Later
Learn about how these User Generated Content (UGC) vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Cohley
"Scalable user-generated content for brand growth."
Focused on
Content and Production Tools and Managed Service Available
.
Cohley helps marketers streamline content creation by connecting them with diverse creators for user-generated content, photography, and reviews. The platform lets you own and manage content rights. It simplifies creator selection, negotiations, and payments, allowing marketers to focus on strategic needs rather than operational hassles, while reaching audiences more effectively.
Who are your typical customers?
Medium businesses
Large businesses
Enterprises
What verticals do your typical customers belong to?
Retail & E-commerce
Travel & Hospitality
Consumer Goods
How do you collect and monitor consumers and their data?
Cookies
Javascript
Is your platform CCPA and GDPR compliant?
Only CCPA
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Manual API Integration
How do you provide customer service? Select all that apply:
Dedicated account manager
Email support
Phone support
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
E-Commerce Platforms
Digital Advertising
What is your pricing model?
Subscription-based
Comprehensive Content Generation Platform
Cohley claims that it is a visual content generation platform, providing an all-in-one creator management solution.
Diverse Creator Network
Cohley claims that it connects brands with a diverse and wide array of creators ready to provide transformational content.
Perpetual Content Rights
Cohley claims that brands have content usage rights in perpetuity, ensuring long-term value from generated content.
Later
"Streamlines influencer marketing and social media management."
Focused on
Influencer Management and Affiliate Management
.
Later helps marketers navigate the chaos by centralizing influencer discovery, campaign management, and social media activity. It merges influencer campaigns with everyday social tasks—scheduling, publishing, analytics. This dual approach supports both brand awareness and conversion in a single platform, making it easier for teams to measure impact and adapt strategies.
Scheduling automation
Later claims that their app helps you never forget to post again by automating scheduling across all social channels.
AI caption generation
Later claims their AI Caption Writer tool can generate on-brand Instagram captions in seconds, saving you time.
Content planning tools
Later claims their Visual Planner and Content Calendar allow you to plan and visualize your social media content across platforms.