Blurbs Logo

Comparison Clicktivated vs. Brightcove Video Marketing Vendor Comparison

Clicktivated and Brightcove are Video Marketing vendors.

clicktivated.com
Clicktivated Turns videos into shoppable customer experiences. They focus on Shoppable Video.

brightcove.com
Brightcove Video hosting and streaming for digital engagement They focus on Hosting and Commerce Analytics & Optimization.

Clicktivated or Brightcove?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Clicktivated

"Turns videos into shoppable customer experiences."
Focused on Shoppable Video .
Clicktivated helps marketers by transforming standard videos into shoppable ones. This means viewers can directly interact with and purchase items from the video itself. Brands use Clicktivated to convert passive watching into active engagement, generating revenue without additional viewer effort. It’s straightforward, no complicated integration required.
Question
Medium businesses
Large businesses
Enterprises
Question
Retail & E-commerce
Travel & Hospitality
Media & Entertainment
Question
Javascript
Local Storage
IP Address
Question
Yes
Question
Days
Question
Provide data
Question
Dedicated account manager
Question
Performance
Customer Engagement
Question
Measurement
Custom APIs & Webhooks
Question
Subscription-based
Tiered pricing

Key Features & Benefits

Award-winning creative design
Clicktivated claims that it won a Skift Award for its innovative video design, showcasing excellence in creative design.
Shoppable video technology
Clicktivated claims that it offers the capability to easily transform any video into an engaging, shoppable experience.
Significant increase in engagement
Clicktivated claims that its platform can increase user engagement by up to 500%, leading to better ROI for brands.

Brightcove

"Video hosting and streaming for digital engagement"
Focused on Hosting and Commerce Analytics & Optimization .
Brightcove helps marketers distribute video content efficiently with tools for engagement and analytics. By offering advanced insights, automation, and encoding services, it simplifies video management. The platform caters to various business needs from brand building to ad monetization, allowing marketers to focus on creating content that resonates.

Key Features & Benefits

Advanced Viewer Analytics
Brightcove claims that its Audience Insights feature provides advanced analytics to understand viewer behavior and engagement.
AI-Driven Content Boost
Brightcove claims that its AI Content Suite automates tasks to improve video engagement effortlessly.
Fast Video Encoding
Brightcove claims that Zencoder offers incredibly fast, reliable, and versatile video encoding services.
Compare all Video Marketing Vendors Head-to-Head