Compare Unacast to MarketDial on
Blurbs
Learn about how these vendors stack up against each other
by checking out our blurbs, claims, and case studies.
Compare Unacast to MarketDial on
Blurbs
Learn about how these vendors stack up against each other
by checking out our blurbs, claims, and case studies.
Unacast
"Offers comprehensive location intelligence and foot traffic data."
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Unacast provides actionable location data that helps marketers track real-world consumer behavior. It creates detailed audience segments and market insights, enabling targeted advertising and strategic planning. The platform uses machine-learning to turn raw data into clear intelligence, helping marketers navigate complex consumer landscapes effortlessly.
Vast Location Data Coverage
Unacast claims that it offers comprehensive location data covering millions of commercial points of interest worldwide to provide insights into human mobility patterns and consumer behavior.
Advanced Analytics Capabilities
Unacast claims that its AI-powered location insights platform and machine learning models enable advanced analytics and data visualization for better business decisions.
Privacy-Enhancing Technology
Unacast claims that it employs privacy-enhancing technologies to ensure data privacy and GDPR compliance while providing valuable location intelligence solutions.
MarketDial
"Optimize retail decisions through data-driven testing."
Focused on
Retail Test & Learn and Forecasting Tools
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MarketDial helps marketers run controlled experiments to predict the outcomes of strategic decisions before full-scale implementation. It centers on testing small-scale innovations to prevent costly mistakes, effectively turning data insights into action. This approach provides a competitive edge in retail operations by clarifying which innovations offer real value.
Test before full rollout
MarketDial claims that their platform allows companies to test innovations on a small scale, preventing costly failures.
High return on investment
MarketDial claims that many clients achieve a 10:1 ROI, sometimes after just one test, with potential for even higher returns.
Time-saving automation tools
MarketDial claims that their user-friendly automation saves up to 120 hours per test, allowing more frequent testing and insights.