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Comparison Hootsuite vs. sproutsocial Social Media Management Vendor Comparison

Hootsuite and sproutsocial are Social Media Management vendors.

hootsuite.com
Hootsuite Centralizes social media management on one platform They focus on Publishing, Planning & Collaboration.

sproutsocial.com
sproutsocial Streamlines social media management for businesses. They focus on Publishing, Planning & Collaboration, Listening, Sentiment & Community Engagement and...

Hootsuite or sproutsocial?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Hootsuite

"Centralizes social media management on one platform"
Focused on Publishing, Planning & Collaboration .
Hootsuite offers marketers a single dashboard to schedule, monitor, and analyze social media activities. Users get insights into audience behavior and trends, simplifying decision-making. The tool's integration with numerous platforms streamlines post scheduling, engagement, and trend tracking, letting marketers maintain a cohesive presence without switching between services.

sproutsocial

"Streamlines social media management for businesses."
Focused on Publishing, Planning & Collaboration, Listening, Sentiment & Community Engagement and Analytics & Performance Measurement .
Sprout Social provides a comprehensive platform for managing all social media activities. It integrates engagement, publishing, and analytics tools, simplifying brand interactions across channels. Marketers can plan campaigns, monitor conversations, and access insights through a single interface, optimizing their social media efforts more efficiently.

Key Features & Benefits

All-in-one solution
Sprout Social claims that its unified social media management platform unlocks the full potential of social to transform your entire organization.
AI-powered workflow
Sprout Social claims to have AI-powered workflows designed to save marketers valuable time, provide better access to actionable data and allow teams to focus on strategic thinking.
Seamless integration
Sprout Social claims that its global Salesforce partnership and social network integrations make it easy to work within your current processes without rebuilding your tech stack.
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