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Comparison Toki vs. Marigold Loyalty & Rewards Vendor Comparison

Toki and Marigold are Loyalty & Rewards vendors.

buildwithtoki.com
Toki Transforms customers into loyal repeat buyers. They focus on Plug & Play.

meetmarigold.com
Marigold Automate personalized multi-channel marketing campaigns and journeys They focus on Personalized Messaging & Promotions.

Toki or Marigold?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Toki

"Transforms customers into loyal repeat buyers."
Focused on Plug & Play .
Toki simplifies creating a loyalty program. It's about retaining customers with customizable rewards, memberships, and referral programs. Integration with Shopify makes for a seamless setup. Customers can engage more deeply with the brand through digital wallet passes and community spaces—without needing to tangle with overly complex systems.

Key Features & Benefits

160x ROI claim
Toki claims that Little + Lively generates a 160x ROI from the Toki platform.
3x revenue claim
Toki claims that Lunchbox 3xed their loyalty + referral revenue switching from Yotpo to Toki.
Omnichannel claim
Toki claims to drive omnichannel revenue with rewards and discounts for in person experiences.

Marigold

"Automate personalized multi-channel marketing campaigns and journeys"
Focused on Personalized Messaging & Promotions .
Marigold simplifies the chaos of marketing by automating personalized campaigns across multiple channels. It uses AI and rich customer data to time messages perfectly, engage audiences authentically, and scale loyalty programs beyond mere points. This integrated approach helps marketers cut through the noise and build real connections.

Key Features & Benefits

Efficiency and trust building
Marigold claims that their campaigns are efficient, visually appealing, and help build trust with customers for high engagement.
Seamless personalized experiences
Marigold claims that their cross-channel journeys offer deeply personalized, data-driven experiences for stronger customer relationships.
Smart loyalty programs
Marigold claims that their loyalty programs create memorable customer interactions and build thriving brand communities.
Compare all Loyalty & Rewards Vendors Head-to-Head