Volumental
"Accurate shoe sizing using advanced 3D scans."
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Updated 3 Days Ago
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3 Advocates
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2 Verified Clients
Volumental helps marketers by providing precise shoe size recommendations through foot scans. Their software uses extensive scan data and machine learning to match customers with fitting footwear, enhancing shopper satisfaction and reducing returns. The technology integrates seamlessly across stores and online platforms, optimizing the path to purchase.
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Operations
at a Glance
Who are your typical customers?
Small businesses
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Technology & Software
Consumer Goods
How do you collect and monitor consumers and their data?
Cookies
Javascript
Pixels
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Weeks
What does a client need to install to start using your service?
Provide data
Install technology
Manual API Integration
How do you provide customer service?
Dedicated account manager
Email support
Phone support
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
E-Commerce Platforms
Consumer Messaging
Custom APIs & Webhooks
What is your pricing model?
Subscription-based
Pay-per-use
Tiered pricing
Volumental's Website Claims...
Our bot logged these claims from Volumental's website.
accurate footwear recommendations
Volumental claims that its FitTech® suite provides fast, accurate footwear recommendations that match shoppers to shoes that truly fit their feet.
largest 3D foot dataset
Volumental claims that it leverages the world's largest dataset of 3D foot scans to turn data into actionable information for businesses.
real-time 3D foot scanning
Volumental claims that its AI-driven Fit Engine® offers in-store and online sizing by capturing 3D foot measurements in just 5 seconds or through smartphones.
BlurbSTAR Case Study
Volumental & The Athlete's Foot
3D scanning tech doubled TAF's sales success.
92%
Purchase conversion of scanned customers.
2 million
Customers scanned across TAF stores.
1.
Situation
TAF uses outdated fitting process
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TAF operates in 145 stores in ANZ.
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Fitting process needed enhancement.
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Previously used clunky tech solutions.
The Athlete’s Foot (TAF), owned by Accent Group Limited, is a retail chain with over 145 stores across Australia and New Zealand. TAF is well-known for its fitting capabilities and in-store experience but faced the challenge of enhancing its customer fit experience in order to maintain its growth and uphold its reputation. Despite being an early adopter of technology, TAF's approach to incorporating innovative tools into its fitting process was considered 'clunky.' The company sought a fast, integrated solution to improve the fitting process and overall customer experience. With a large retail operation including more than 700 stores and numerous brands, TAF was ideally positioned to leverage a fresh technology upgrade to remain competitive.
2.
Task
Find tech to improve fitting
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Aim to digitize fit data.
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Enhance MyFit Rewards program.
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Increase customer personalization.
To revolutionize its fitting process, TAF was in search of a cutting-edge technology solution that could integrate seamlessly into its existing processes and enhance its MyFit Rewards program. The goal was to digitize customer data collection and provide a sophisticated fitting solution that complemented its video gait analysis. The retailer aspired to offer each customer the chance to experience an elevated level of personalization and service. A critical component in achieving this was finding a technology provider who could deliver a system to streamline operations and provide detailed insights, thus improving customer satisfaction and increasing sales through better marketing and service strategies.
3.
Action
Adopt Volumental’s 3D scanning tech
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Implemented 3D scanners in stores.
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Integrated with existing processes.
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Staff trained for better service.
TAF implemented Volumental’s 3D in-store retail scanner across its 145 locations. This technology digitizes customer data by providing 3D foot scans, integrating into TAF’s fitting process to offer a more precise fit analysis. Store staff, equipped with this new tool, could more effectively explain the benefits and fit of products to their customers, enhancing the overall shopping experience. This advancement allowed TAF to adapt quickly, making their customer interactions more efficient and tech-driven, leading to a substantial shift in how they approached the market and servicing. Volumental’s technology enabled TAF to harness the power of digital tools to navigate customer needs better and boost the MyFit Rewards membership growth.
4.
Result
Increased sales and NPS dramatically
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Achieved 92% purchase conversion.
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NPS increased from 84 to 86.
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Improved market adaptability.
The introduction of Volumental’s technology has been a resounding success for TAF, with over two million shopper scans yielding an incredible 92% purchase rate. The retailer also saw an increase in its Net Promoter Score (NPS) from 84 to 86. This collaboration has solidified TAF’s reputation for providing top-tier in-store service and fitting technology expertise, which is now globally recognized and contributes significantly to customer satisfaction and increased loyalty. Steve Cohen, CEO of TAF, confirms that Volumental’s integration has led to a dramatic spike in fitting conversion rates and has transformed their market adaptability and service delivery.
Keywords
3D FOOT SCANNER
CUSTOMER FIT EXPERIENCE
RETAIL TECHNOLOGY
VOLUMENTAL
THE ATHLETE'S FOOT
MYFIT 3D
FITTING CONVERSION
NET PROMOTER SCORE
Virtual Sizing Q & A
Answers provided by Volumental
staff
and
vetted by Blurbs.
1.
Please describe your core technology (AI, AR, 3D visualization, camera-based foot scanning, etc.).
"In-store: Volumental’s 3D foot scanner captures sub-1mm detail in seconds and uses AI to match scans to real purchase data, delivering precise fit recommendations.
Online: Shoppers snap 2 foot photos; our Fit Engine returns a personalized size."
Online: Shoppers snap 2 foot photos; our Fit Engine returns a personalized size."
2.
What consumer data inputs are required (e.g., camera scan, foot measurements, purchase history)?
"In-store: A quick 3D foot scan matched to a purchase via email, loyalty ID, or phone.
Online: Shoppers take 2 foot photos; scan, purchase, and return data feed our model to continuously improve size recommendations."
Online: Shoppers take 2 foot photos; scan, purchase, and return data feed our model to continuously improve size recommendations."
3.
Can the tool recommend alternative sizes or styles based on the fit experience?
"Yes. Our AI-powered Fit Engine suggests not only the ideal size, accounting for inconsistent sizing across styles, but also alternative styles that best match the shopper’s foot shape. This applies to both in-store and online experiences."
4.
Describe how your solution integrates with homegrown or custom-built eCommerce platforms.
"For e-commerce, implementation is simple: a JavaScript snippet on your product detail page (PDP) enables the Volumental online solution. This works seamlessly on custom platforms as well as systems like Shopify."
5.
Can your tool personalize the experience based on prior shopper behavior or preferences?
"Yes. Shoppers can enter past purchases (e.g., Nike Men’s US 10), and we combine that with foot shape data to recommend sizes across brands. After a foot scan, all future recommendations become even more personalized."
6.
How does your platform track and report on engagement and performance?
"Volumental offers BI dashboards with insights on scan volume, conversion, returns, and more. With deeper integration, partners can access customer-level data to support fit studies, product dev, inventory planning, and marketing."
7.
Can your solution be embedded in a mobile app? If so, what is the integration process and SDK availability?
"Yes. If your mobile app uses webviews for PDPs and cookies persist, integration works immediately. For apps that mix web and native, or are fully native, we collaborate closely with your team to enable this functionality."
8.
How scalable is your asset creation process across large catalogs?
"Our proven process supports major multi-brand catalogs. We ingest data via APIs or manual uploads in any format, then clean and standardize it using proprietary automation and our extensive footwear database."
9.
What is it about your solution that stands out from the other solutions in this space? What makes you special?
"In-store: Sub-1mm scans in 4–5 sec, linked to real purchases via our Fit Engine. Proven success across retail.
Online: Mobile 3D scans + fit surveys deliver precise size recs using 11M+ scans. Faster, more accurate than survey-only tools, with NPS >70."
Online: Mobile 3D scans + fit surveys deliver precise size recs using 11M+ scans. Faster, more accurate than survey-only tools, with NPS >70."
10.
Do you offer an in-store virtual fitting experience (e.g., kiosks, tablets, smart mirrors)?
"Yes. Volumental is the global leader in in-store FitTech, with the most active scanners and consumers scanned—clear proof of our business impact. We have extensive examples to back it up."