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Veritonic helps marketers optimize audio ads using data-driven insights. It offers tools to test, measure, and analyze audio asset effectiveness. Marketers can assess competitor audio, generate audience-specific insights, and track campaign success. Its Veritonic Audio Score provides a standardized metric for gauging audio ad impact.
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Veritonic's Website Claims...
Our bot logged these claims from Veritonic's website.
Comprehensive Audience Insights
Veritonic claims that their Audience Insights solution provides precise, scalable podcast demographic data, aiding informed decisions.
Unified Audio Metric
Veritonic claims that their Audio Score is the benchmark for evaluating audio effectiveness with unmatched precision.
Full-Funnel Measurement
Veritonic claims that their platform measures audio ad impact with state-of-the-art brand lift and attribution solutions.
Audio Advertising & Measurement Q & A
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1.
Is your inventory the good stuff? The creme de le creme and not just the long tail.
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Is the platform an open book when it comes to media data and inventory?
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3.
What buying methods does the platform have up its sleeve? (CPM, CPV, CPA, CPI, CPC, and all that jazz!)
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4.
How does the platform help you sniff out the best-performing supply paths and zero in on them?
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5.
Is the platform plugged into any measurement tools for incrementality and MMM magic?
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Does the platform let you go full DIY with self-service, or is there full-service backup too?
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7.
Got any tools to fix delivery hiccups on the fly?
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8.
Just how real-time is your DSP when it comes to updates and reporting?
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9.
Do you offer any creative wizardry to spice things up?
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10.
Can you target with pinpoint precision on a geo level?
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