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"Improves conversion by optimizing delivery experience."

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Fenix Commerce offers an Incrementality Engine that analyzes and refines delivery promises to boost conversion rates. It provides order-cut off times and accurate delivery dates, lowers shipping costs through carrier rate shopping, and reduces fulfillment expenses with adaptive order promising. This helps brands increase profitability and enhance customer experience.
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Fenix Commerce's Website Claims...
Our bot logged these claims from Fenix Commerce's website.
improved conversion rates
Fenix Commerce claims that it improves conversion rates and profitability by offering accurate delivery promises and personalized shipping promotions.
reduced fulfillment costs
Fenix Commerce claims that its adaptive order promising reduces fulfillment and shipping costs, achieving over a 92% reduction in split shipments.
enterprise-grade security
Fenix Commerce claims that it provides certified enterprise-grade security and privacy with SOC2 Type II Compliance, ensuring data security and privacy.
BlurbSTAR Case Study
Fenix Commerce & Dermalogica
FenixCommerce reduces Dermalogica's shipment costs, boosts conversion success.
case study
19%
Increase in Conversion Rate
92%
Reduction in Split Shipment
1.
Situation
Complex multichannel order fulfillment challenges
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Increased fulfillment and shipping costs
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Negative customer experience with split shipments
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Need for improved inventory routing
Dermalogica, a leading skin care brand, faced challenges in efficiently routing and fulfilling their online orders. With growing customer demand for fast and cost-effective deliveries, Dermalogica was shipping from three U.S. warehouses and soon realized that many of their online orders included multiple products, leading to frequent split shipments. This process not only increased their fulfillment, packaging, and shipping costs but also negatively impacted customer experience due to products arriving on different days. Consequently, Dermalogica sought a streamlined solution to intelligently route orders and optimize inventory allocation to meet demand and enhance delivery efficiency.
2.
Task
Efficiently manage order fulfillment strategy
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Reduce split shipments across warehouses
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Enhance delivery efficiency and satisfaction
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Leverage real-time data and AI models
Dermalogica needed to enhance its order fulfillment strategy to reduce split shipments, thereby lowering shipping costs while also improving delivery times and customer satisfaction. The existing three-warehouse system required a smarter, data-driven approach to intelligently route orders to fulfillment centers that could consolidate shipments, rather than splitting them across multiple locations. This task was crucial for Dermalogica to maintain competitiveness in the eCommerce space and to leverage a direct-to-consumer strategy that increased conversion rates and customer loyalty. Additionally, Dermalogica aimed to use real-time data and advanced AI models to tackle these operational challenges effectively.
3.
Action
Utilizing FenixCommerce's intelligent platform
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Implemented FenixCommerce’s Order Operations Platform
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Reduced split shipments by 92%
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Enhanced customer experience with AI-powered EDDs
Dermalogica collaborated with FenixCommerce to implement an advanced order routing solution. FenixCommerce onboarded Dermalogica to their Order Operations Platform, enabling the intelligent routing of orders based on configurable criteria. The platform used real-time inventory data coupled with AI-models to determine the most optimal fulfillment location for each order. This automation greatly reduced the occurrence of split shipments by 92%. FenixCommerce's AI-powered Estimated Delivery Dates (EDDs) further enhanced Dermalogica's website operations by providing precise delivery timelines that improved customer experiences and conversion rates. The collaboration allowed for significant optimization of Dermalogica’s order processing workflow.
4.
Result
Significant conversion and satisfaction improvements
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Achieved 92% reduction in split shipments
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19% increase in conversion rates
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Enhanced competitive positioning in e-commerce
The partnership between Dermalogica and FenixCommerce resulted in impressive improvements in both operational efficiency and customer satisfaction. With a 92% reduction in split shipments, Dermalogica saw a direct impact on their bottom line saving costs on packaging and shipping while elevating the overall customer experience. Additionally, the implementation of accurate Estimated Delivery Dates (EDDs) resulted in a 19% increase in conversion rates, verifying that customers valued transparency in order delivery timelines. Ultimately, these outcomes have strengthened Dermalogica's e-commerce capabilities and propelled their direct-to-consumer strategy into a competitive advantage against larger eCommerce rivals.
Keywords
FENIXCOMMERCE
DERMALOGICA
ORDER ROUTING
SPLIT SHIPMENT REDUCTION
CONVERSION RATE INCREASE
DIRECT-TO-CONSUMER STRATEGY
ESTIMATED DELIVERY DATES
E-COMMERCE OPTIMIZATION
INVENTORY MANAGEMENT
Fulfillment, Returns, & 3PL Q & A
Fenix Commerce hasn't answered their category questions yet.
1.
What specific warehousing and fulfillment services do you offer (3PL, order fulfillment, inventory storage, pick & pack, kitting, returns management, etc.)?
Fenix Commerce has not completed their Blurbs FAQs
2.
What geographic locations do your fulfillment centers cover, and how does this impact delivery speeds?
Fenix Commerce has not completed their Blurbs FAQs
3.
How does your platform integrate with our existing eCommerce and retail tech stack (Shopify, Amazon, ERP, POS, OMS, WMS, carriers, etc.)?
Fenix Commerce has not completed their Blurbs FAQs
4.
What carrier partnerships and shipping options do you offer (FedEx, UPS, USPS, DHL, regional carriers, freight, same-day, international, etc.)?
Fenix Commerce has not completed their Blurbs FAQs
5.
How do you handle inventory management, demand forecasting, and real-time stock visibility?
Fenix Commerce has not completed their Blurbs FAQs
6.
What solutions do you offer for reverse logistics and returns processing?
Fenix Commerce has not completed their Blurbs FAQs
7.
How do you optimize fulfillment costs, and what pricing models do you offer (flat-rate, per-order, storage fees, revenue share)?
Fenix Commerce has not completed their Blurbs FAQs
8.
Do you offer omnichannel fulfillment, including B2B (retailers, wholesalers) and DTC (eCommerce, subscriptions, marketplaces, etc.)?
Fenix Commerce has not completed their Blurbs FAQs
9.
How do you ensure delivery reliability, shipping speed, and order accuracy (SLA guarantees, performance tracking, penalties, etc.)?
Fenix Commerce has not completed their Blurbs FAQs
10.
How does your platform handle international fulfillment, customs clearance, and duty management?
Fenix Commerce has not completed their Blurbs FAQs
Fenix Commerce
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