Bold Metrics
"Optimizes apparel sizing using AI body data."
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Updated 3 Days Ago
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3 Advocates
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2 Verified Clients
Bold Metrics uses AI to enhance apparel size recommendations by creating digital twins based on body measurements. This approach helps marketers boost conversion rates, increase average order value, and minimize returns. It's a data-driven strategy that provides personalized shopping experiences, making sizing more accurate and reducing customer uncertainty.
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Operations
at a Glance
Who are your typical customers?
Small businesses
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
How do you collect and monitor consumers and their data?
Cookies
Javascript
API
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Weeks
What does a client need to install to start using your service?
Provide data
Install technology
Manual API Integration
How do you provide customer service?
Dedicated account manager
Email support
Phone support
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
E-Commerce Platforms
Custom APIs & Webhooks
What is your pricing model?
Subscription-based
Tiered pricing
Performance-based pricing
Bold Metrics's Website Claims...
Our bot logged these claims from Bold Metrics's website.
AI sizing technology
Bold Metrics claims that their AI-driven digital twin technology and sizing platform offers tailor-level accuracy and optimizes shopping experiences.
Reducing returns cost
Bold Metrics claims that their solutions effectively minimize fit-related returns by providing accurate size recommendations, saving costs.
Data-driven insights
Bold Metrics claims that their platform leverages body data insights to enhance technical design, improving strategic decision-making for businesses.
BlurbSTAR Case Study
BoldMetrics & Burton
BoldMetrics improved Burton's fit, reducing returns significantly.
30%
Increase in customer satisfaction
45%
Return rate reduction
1.
Situation
BoldMetrics Enables Accurate Sizing Solutions
→
Burton experienced high return rates.
→
Traditional sizing charts proved ineffective.
→
A need for technological sizing solutions.
BoldMetrics faced a challenge to assist Burton in reducing the product return rate stemming from incorrect sizing decisions. The skiing and snowboarding industry often encounters size-related issues due to varied consumer body types and the difficulties in translating traditional size charts into accurate fits for customers shopping online.
2.
Task
Implement Advanced Fitting Technology
→
Integrate technology into Burton’s services.
→
Improve customer satisfaction with better fit.
→
Reduce return rate of online purchases.
Burton needed to deploy an innovative solution that would help customers find their perfect fit without the need for physical try-ons. BoldMetrics was tasked with integrating an advanced virtual sizing technology into Burton's online shopping platform. This solution aimed to optimize the fit accuracy and customer satisfaction, and reduce the complications associated with returns.
3.
Action
Utilizing AI for Virtual Fit
→
AI technology for accurate measurements.
→
Seamless online integration for users.
→
Personalized gear recommendations to fit.
BoldMetrics implemented its AI-driven virtual fit technology, allowing Burton's customers to receive size recommendations through accurate body measurements and predictive algorithms. The technology was seamlessly integrated into Burton's online store, providing users with size suggestions based on their body profile and selecting the best fitting gear without needing to try them physically.
4.
Result
Boost in Sales and Reduction in Returns
→
Return rate reduced by nearly half.
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Increased customer satisfaction and loyalty.
→
Broadened audience through better fit solutions.
Following the integration of BoldMetrics' technology, Burton witnessed a significant improvement in their sales dynamics. The return rate was notably reduced by nearly half, and customer satisfaction saw a considerable boost, leading to increased repeat purchase rates. Burton was able to appeal to a broader audience by offering an improved shopping experience with enhanced fit assurance.
Keywords
BOLDMETRICS
BURTON
VIRTUAL FITTING TECHNOLOGY
AI-DRIVEN SIZING SOLUTION
REDUCE RETURN RATE
CUSTOMER SATISFACTION
ONLINE SHOPPING
ACCURATE SIZING
Virtual Sizing Q & A
Answers provided by Bold Metrics
staff
and
vetted by Blurbs.
1.
Please describe your core technology (AI, AR, 3D visualization, camera-based foot scanning, etc.).
"Bold Metrics’ AI Body Data Platform empowers your customers to confidently find their ideal size and fit—improving the shopping experience, boosting your average order value, and significantly increasing conversions while reducing returns."
2.
What consumer data inputs are required (e.g., camera scan, foot measurements, purchase history)?
"Age, Height, Weight, Bra Size (women), Pant Waist (men)"
3.
Can the tool recommend alternative sizes or styles based on the fit experience?
"Yes"
4.
Describe how your solution integrates with homegrown or custom-built eCommerce platforms.
"Via an API or Javascript"
5.
Can your tool personalize the experience based on prior shopper behavior or preferences?
"Yes"
6.
How does your platform track and report on engagement and performance?
"Yes"
7.
Can your solution be embedded in a mobile app? If so, what is the integration process and SDK availability?
"Yes. Via API"
8.
How scalable is your asset creation process across large catalogs?
"Very scalable"
9.
What is it about your solution that stands out from the other solutions in this space? What makes you special?
"With 4 simple inputs, your customers can leverage AI technology to generate a highly accurate digital twin-instantly calculating 50+ detailed body measurements for precise, personalized size recs tailored to each customer’s preferences. No photos required."
10.
Do you offer an in-store virtual fitting experience (e.g., kiosks, tablets, smart mirrors)?
"Yes via API"